CRO Product Associate

Posted 20 Days Ago
Hiring Remotely in United States
Remote or Hybrid
65K-75K Annually
Junior
Consumer Web • Digital Media • Marketing Tech • Software
The Role
The CRO Product Associate will optimize digital products for higher revenue and user conversions, manage product roadmaps, and collaborate with cross-functional teams to enhance user experiences.
Summary Generated by Built In

Company Overview

At Modernize (a QuinStreet division) our mission is to simplify home improvement by inspiring motivated homeowners and connecting them with qualified contractors. Our foundation is based on 20 years as a driving force as Home Improvement Leads in online lead generation – connecting homeowners with high–quality contractors – in the $500 billion annually grossing home improvement market. We’re working hard on a new brand and new products to cater to homeowners and the most successful contractors in the industry.

We’re looking for sharp, motivated individuals to join our growing team. Teammates who enjoy using technology to solve problems will thrive in our dynamic startup environment. We have an open floor plan that encourages the entire team to participate in critical discussions and allows everyone to be a vital contributing factor. You’ll enjoy our hip, newly renovated office in the heart of downtown with a view of the capital and the downtown skyline.

Job Category

We are seeking a highly intelligent, data-driven professional to join our team as a Conversion Rate Optimization (CRO) Product Associate. In this role, you’ll help own optimizing and innovating digital products across our Home Services websites with the goal of driving higher revenue and user conversions. Your work will span landing pages, lead generation forms, and search-and-compare tools across multiple media channels.

We’re also excited about the role that AI can play in advancing our optimization efforts. From uncovering deeper insights to enabling more personalized experimentation, AI offers new ways to scale what works, and you’ll help lead the charge in putting these ideas into practice. Above all, you’ll be focused on creating meaningful value for our customers and homeowners by delivering seamless, high-converting experiences.


Responsibilities

  • Responsible for helping to build the web product roadmap and strategy (widgets, lead gen forms and search-and-compare experiences) for external partners alongside account managers, media partners and analytics team.
  • Helping to manage the digital product roadmap and pipeline, overseeing the creation and launch of new products to improve performance, efficiency & scalability of our digital portfolio
  • Working autonomously with a cross-functional team of developers, site managers, and designers to deliver new products and user flows to improve user engagement and monetization across our network of websites
  • Identifying high-growth/high-revenue opportunities and helping to execute on them, A/B testing, measuring them and optimizing their performance across the portfolio
    Build reports and dashboards for internal and external stakeholders involved in projects.
  • Communicate results and plan next steps to keep improving site performance and measure the ROI on our efforts.
  • Interacting with cross-functional teams (client managers, engineers, creative, data analysts) and become a resource for other business managers

Requirements

  • BA/BS required in Business, Economics, Marketing or related
  • 1+ years of experience in product management
  • Ability to adapt to different scopes of projects, not limited to only UX projects but also projects surrounding improving product scalability, establishing standard operating procedures (SOP) and launching new technologies.
  • Capability to prioritize projects, while juggling with several parallel work streams
  • Excellent analytical skills combined with the ability to translate findings into strategic implications. Strong excel & data analysis skills and a willingness to "get your hands dirty" with data
  • Ability to manage projects and meet tight deadlines across cross-functional groups while keeping all stakeholders involved in a fast-paced environment
  • Exceptional creativity and ability to "push the envelope" in the pursuit of unrealized opportunities
  • Initiative, a sense of urgency, and an adaptable "can do" attitude; enthusiasm for challenges and strong work ethic
  • A/B testing/conversion rate optimization experience is preferred

The expected salary range for this position is $65,000 USD to $75,000 USD annually. This salary range is an estimate, and the actual salary may vary based on the Company’s compensation practices. The salary may be adjusted based on applicant's geographic location. The position is also eligible to receive performance bonus or commission and equity in the form of restricted stock units. This position is eligible to participate in the Company’s standard employee benefits programs, which currently include health care benefits; (2) retirement benefits; (3) the amount of paid days off (paid sick leave, parental leave, paid time off, or vacation benefits); (4) any other tax-reportable benefits.
 
#LI-REMOTE
 

Modernize (a QuinStreet division) is an equal opportunity employer. We do not discriminate based on race, color, religion, national origin, pregnancy status, sex, age, marital status, disability, sexual orientation, gender identity, or any other characteristics protected by law.

Please see QuinStreet’s Employee Privacy Notice here.

Top Skills

A/B Testing
AI
Data Analysis
Excel
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The Company
Austin, TX
750 Employees
Year Founded: 1999

What We Do

For more than 15 years, Modernize has been a leader in the home improvement and services industry, connecting homeowners with contractors and other home services professionals. Modernize operates in more than 15 high-value, high-consideration home segments, including new and replacement windows, solar installation, roofing, heating and air conditioning, siding, bathrooms and kitchens, new and replacement gutters, home security, and others. The business brings a network of more than 1,000 contractors and professionals across all segments, offering broad geographical coverage and choice for homeowners.

Modernize is owned and operated by QuinStreet, Inc. (Nasdaq: QNST), a leader in providing performance marketplace technologies and services to the financial services and home services industries. QuinStreet is a pioneer in delivering online marketplace solutions to match searchers with brands in digital media. The company is committed to providing consumers with the information and tools they need to research, find and select the products and brands that meet their needs.

Why Work With Us

We aren’t just in the business of building homes. We’re in the business of building careers.

Modernize Home Services, believes in the professional and personal growth of each employee at every career stage. We offer role-specific improvement tools and resources needed to succeed in your current role, and the role you aspire to take on tomorrow.

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