Job title: CRM Specialist
Reports to: Chief Executive Officer
FLSA Classification: Volunteer
Job purpose
Responsible for managing and optimizing Linc Worldwide's donor database. Bridge the gap between technology and fundraising, ensuring that donor records, volunteer involvement, and event registrations are accurate so the team can build stronger relationships and drive more contributions. Maintain, implement and evaluate the various features of our CRM to optimize use and promote expansion.
Duties and responsibilities
- Understand and manage CRM software (Customer Relationship Management software: Neon CRM)
- Work closely with Finance, Donor Relations, Event Planning and Marketing team members to understand our current use of CRM for donor information, donation collection and documentation, and marketing efforts.
- Work with Donor Relations team to clean, organize, and segment constituent data.
- Establish new use cases for the CRM to improve fundraising, efficiency, and key metrics tracking.
- Collaborate with team members to customize automated, personalized communications (thank-you emails for donations, recurring gift reminders, and event follow-ups) and workflows
- Stay up-to-date with CRM product updates and webinar releases
- Make changes to our process and procedures within CRM to utilize these new updates and features.
- Train team members on updates and use of new features
- Update appropriate training handbooks and video resources when necessary
- Make changes to our process and procedures within CRM to utilize these new updates and features.
- Work closely with the Treasurer/CFO to ensure donation documentation complies with
state and federal laws - including sending tax receipts for monetary and in-kind
donations, with special attention to fundraiser event donations and restricted/unrestricted fund documentation - Monitor dashboards to track fundraising performance, evaluate campaign success, and pull lists for Donor Relations team and Director of Development.
- Support the Donor Relations and Marketing teams to implement their strategic plans as it pertains to our CRM
- Provide additional guidance and assistance with capital campaign planning and implementation with CRM features.
- Assist with CRM maintenance - troubleshoot glitches, submit 'help tickets' to NeonONE, train LINC volunteers on CRM features, updates and use.
Qualifications
- Self starter willing to learn through Neon’s Knowledgebase and training videos
- Proactive sales and marketing mind who looks to maximize their resources
- Excellent communication, multitasking, creative and analytical skills
- Proven work experience in sales and management of CRM
- Critical thinker and problem-solving skills
- Excellent time-management skills, exceptional organizational and technical skills
- Proven work experience in sales and management of CRM
- Sense of ownership and pride in your performance and its impact on LINC’s success
- Ability to learn new CRM system
- Ability to handle confidential donor information
- Subject to background check
Education and Experience
- Bachelor’s in Business or similar field
- Proven work experience with CRM's, account management, and sales
- Solid experience coordinating successful marketing campaigns
- Technology skills
- Past experience with email marketing, lead nurturing, marketing automation, and/or web analytics
Working Conditions
- Willingness to put in more working hours, even at odd times. Minimal travel required.
- Virtual
Physical requirements
This position operates remote/virtually. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.
Skills Required
- Bachelor's degree in business or a similar field
- Proven work experience with CRM systems
- Experience in account management and sales
- Experience coordinating successful marketing campaigns
- Experience with email marketing, lead nurturing, marketing automation, and/or web analytics
- Excellent communication, multitasking, creative, and analytical skills
- Critical-thinking and problem-solving skills
- Strong time-management, organizational, and technical skills
- Ability to learn and manage a CRM system
- Ability to handle confidential donor information
- Self-directed and proactive work style
- Successful completion of a background check
What We Do
Linc Worldwide is a 501(c)(3) nonprofit that supports neglected communities by addressing hardship and promoting well-being and growth. Its programs include a primary school in Awasi, Kenya, serving orphaned and vulnerable children with education and access to clean water, food, and healthcare. The organization also runs a child sponsorship program and works with Kenyan organizations and communities to sustain its international development efforts.
