Oowlish

CRM Specialist (Klaviyo)

Posted 3 Days Ago

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6 Locations

In-Office or Remote

Mid level

Software

The Role

As a CRM Specialist, you will manage and optimize Klaviyo automation flows, work with e-commerce data, and integrate systems. Your role requires technical expertise in email/SMS marketing, client account management, and responsive template development.

Summary Generated by Built In

Join Our Team

Oowlish, one of Latin America's rapidly expanding software development companies, is seeking experienced technology professionals to enhance our diverse and vibrant team.

As a valued member of Oowlish, you will collaborate with premier clients from the United States and Europe, contributing to pioneering digital solutions. Our commitment to creating a nurturing work environment is recognized by our certification as a Great Place to Work, where you will have opportunities for professional development, growth, and a chance to make a significant international impact.

We offer the convenience of remote work, allowing you to craft a work-life balance that suits your personal and professional needs. We're looking for candidates who are passionate about technology, proficient in English, and excited to engage in remote collaboration for a worldwide presence.

About the Role:

We are looking for a highly skilled CRM Specialist (Klaviyo) to manage, build, and optimize advanced automation flows for multiple e-commerce clients. In this role, you will work extensively with Klaviyo’s email and SMS automation tools, integrating with third-party systems, implementing event-based triggers, and ensuring accurate data synchronization across platforms such as Shopify and external services.

You’ll play a key role in shaping lifecycle marketing strategies with a strong technical focus—building responsive templates, troubleshooting issues, optimizing flows for conversion, and contributing to internal systems and automation frameworks. This role requires excellent communication, technical problem-solving skills, and the ability to manage multiple client accounts in a fast-paced, performance-driven environment. If you thrive at the intersection of CRM, automation, and e-commerce data architecture, this is a great opportunity to make a high-impact contribution.

Responsibilities:

Build and configure Klaviyo flows (email, SMS, conditional logic, event-based triggers).
Optimize existing flows to improve conversion and engagement metrics.
Monitor performance dashboards and troubleshoot technical issues promptly.
Integrate third-party tools via APIs, webhooks, and custom events.
Manage advanced configurations between Klaviyo, Shopify, and external systems.
Develop responsive email templates using HTML/CSS.
Support creative/testing teams in experiments and campaign execution.
Document processes and build scalable frameworks for internal efficiency.
Contribute to the automation and systemization of internal operations.

Must Have:

Proven hands-on experience working with Klaviyo in CRM, lifecycle marketing, or automation roles.
Experience integrating systems using APIs, webhooks, and custom events.
Strong technical foundation for managing Klaviyo–Shopify configurations.
Proficiency in HTML/CSS and responsive email template development.
Strong understanding of segmentation, automation logic, and lifecycle strategies.
Experience working with e-commerce brands, ideally on Shopify.
Excellent problem-solving, analytical, and communication skills.
Ability to manage multiple client accounts in a fast-paced environment.

Nice to Have:

Experience with Figma, Adobe XD, or Photoshop.
Familiarity with SMS marketing and experimentation frameworks.
Experience with additional ESPs or CRM platforms.

Benefits & Perks:

Home office;

Competitive compensation based on experience;

Career plans to allow for extensive growth in the company;

International Projects;

Oowlish English Program (Technical and Conversational);

Oowlish Fitness with Total Pass;

Games and Competitions;

You can also apply here:

Website: https://www.oowlish.com/work-with-us/

LinkedIn: https://www.linkedin.com/company/oowlish/jobs/

Instagram: https://www.instagram.com/oowlishtechnology/

Top Skills

APIs

CSS

HTML

Klaviyo

Shopify

Webhooks

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The Company

106 Employees

Year Founded: 2017

What We Do

We are on a mission to give every company, no matter the size, the opportunity to innovate and help build a better future. Our Services: Dedicated Tech (full/partial) Squads: we create multi-disciplinary, remote (near-shore) Tech Squads that become part of your team. They adapt to your workflows and are trained on Agile methodologies to deliver continuous value. We believe that well-trained remote teams bring clients the opportunity to increase innovation output by accessing a greater / more diverse pool of talent, while reducing the cost of development. On-Demand Software Development: at our core, we are software developers excited about building digital products and solutions using the latest technologies and agile methodologies. We provide end-to-end capabilities to deliver on your technical requests. Product Management, Tech Architecture, Front / Back End Development, Devops & QA Venture Building: we partner with companies to co-launch new digital businesses that leverage core assets of the company (distribution channels, customer base, industry knowledge, proprietary technology, etc). We take the co-created ideas into MLP’s (Most Lovable Product) aiming to find product market fit and scale in the leanest possible way. As startup founders ourselves, we love getting things from 0 to 1. We are End-To-End Innovation Enablers, helping your company unlock it's full innovation potential.