It's fun to work in a company where people truly BELIEVE in what they're doing!
Job Description
- Plan and execute CRM and loyalty engagements, campaign planning, launch strategy, and ongoing optimization
- Measure, monitor, evaluate and refine CRM programs to improve the efficiency and effectiveness of marketing campaigns and increasing revenue
- Manage end-to-end segmentation, automation, optimisation, personalization, and reporting of the user lifecycle
- Drive platform retention, loyalty, engagement, and usage metrics (e.g. DAU/MAU, purchases)
- Analyze and enhance CRM initiatives through A/B testing
Requirements
- Minimum 3 years of experience in CRM, growth marketing, or customer analytics roles
- Proficient in delivering campaigns and managing automation with rigorous A/B testing
- Excellent project management and communication skills
- Demonstrates a strong sense of ownership, responsibility, and commitment
- Familiarity with CRM software (e.g., Braze, SFMC) is a plus
- Experience in HTML is a plus
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
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What We Do
We don’t innovate for the sake of innovation, we utilize technology to simplify people’s lives so they can enjoy their lives better. That belief is what brought Traveloka to be the leading travel platform in Southeast Asia. Traveloka serves 20+ products that include comprehensive travel services. From transportations to accommodations, discovering nearby attractions, and insurance products to financial services, including the groundbreaking ‘Buy Now Pay Later’.
With 100+ millions downloads in six countries across the SEA region, we aim to keep exploring for better innovations — all to fulfill our users’ travel aspirations so they can enjoy their lives, their way.
