Creative Strategy Intern (Content, Concepts & Campaigns)

Reposted 6 Days Ago
Hiring Remotely in New York, NY
In-Office or Remote
17-17
Internship
eCommerce • Manufacturing
The Role
Assist the creative team in analyzing ad performance, brainstorming new concepts, drafting briefs, and supporting video shoots while gaining hands-on experience in beauty marketing.
Summary Generated by Built In
Description

MAËLYS is one of the fastest-growing global D2C beauty brands, known for clinically tested body care and a performance-driven marketing engine. With millions of customers worldwide and rapid growth across DTC and retail, we’re redefining what body care can be, and how it’s marketed.

We're looking for a creative, curious, and analytical intern to join our NYC-based team. This is a great opportunity for a student who wants to break into the world of beauty marketing, with a specific focus on performance-driven creative, where data meets storytelling.

You’ll be a great fit if you’re studying marketing, advertising, creative strategy, or content development - and you love TikTok, trends, and figuring out what makes an ad actually work.

What You’ll Do:

  • Analyze creative performance (video ads, TikToks, UGC) to identify trends and top-performing themes.
  • Research competitors, trends, and TikTok content to inspire new ideas.
  • Help brainstorm new ad concepts, hooks, and scripts alongside the creative team.
  • Draft creative briefs for new video ads and influencer content.
  • Support video shoots as needed (and even on camera if you're into it).

You’ll Thrive Here If You:

  • Want hands-on experience in a fast-paced, high-growth beauty company.
  • Are curious and love connecting the dots between what’s trending and what converts.
  • Think visually and strategically: why a hook works, why a format fails, and how to improve it.
  • Have strong writing and communication skills.
  • Are detail-oriented, organized, and proactive.
  • Have experience or interest in TikTok, IG Reels, or content creation.

What You’ll Learn

  • How direct-to-consumer (DTC) beauty brands develop ad concepts that scale.
  • How to turn data into creative direction.
  • How to write hooks, storyboards, and scripts with conversion in mind.
  • How to work within a rapid creative testing environment to continually optimize ideas.
  • How strategy meets creativity in a fast-growing, data-driven e-commerce brand.

We are looking for someone for 10-15 hours a week, depending on school schedule. 

The internship will be monetarily compensated - $16.50 per hour


Requirements

.


Top Skills

Content Creation
Instagram Reels
Tiktok
Video Ads
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The Company
New York, New York
113 Employees

What We Do

MAËLYS is a global DTC-first startup that prides itself on providing an excellent and unique customer journey throughout all digital touchpoints, leveraging a world-class in-house team of marketing, data, tech, and product development experts.

We are an innovative pioneer in the beauty industry that brings efficacious, clinically proven body care solutions to consumers in an under-addressed market. The brand helps women worldwide address pain points they never thought they could.

To complement the DTC experience, MAËLYS is available in over 2,000 retail stores. Our products can be found at Ulta Beauty across the US & Shoppers Drug Mart in Canada.

Since launching in the US in 2019, MAËLYS has seen sustainable, consistent growth. Backed by strong investors and experienced management, MAËLYS strives to become the largest body care brand in the world, and this is just the beginning.

Life at MAËLYS:
We give all of our employees the power to be the captain of the ship. Our team is built from people who want to make impactful changes, who live, and love, to see results, and who innovate with passion (and a good sense of humor).

Check out our careers website: www.maelyscareers.com

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