Creative Lead

Posted 2 Days Ago
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London, Greater London, England, GBR
In-Office
Senior level
Agency • Marketing Tech
The Role
Lead creative vision and art direction for global FMCG brands across film, digital, social, experiential, CRM and retail. Advise senior clients, drive platform-level, insight-led campaigns, oversee production, champion social-first and performance storytelling, and mentor multi-disciplinary creative teams to deliver culturally resonant, high-velocity work.
Summary Generated by Built In

About Ogilvy  

Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.


About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.


The Role

We are looking for a visionary Creative Lead with a strong background in art direction to guide the work for a global FMCG powerhouse—one of our network’s most cherished legacy cornerstone accounts.

In this role, you will set the creative vision across a diverse portfolio of household-name consumer brands, driving high-velocity global and regional campaigns that seamlessly blend bold ideas with cultural relevance and meaningful real-world impact.This is an opportunity for someone who thrives at the intersection of strategy, craft, and social-first creativity—someone who inspires teams, elevates execution, modernises iconic brands, and delivers platform-level ideas that leave a lasting mark.

At Ogilvy, we are guided by David Ogilvy’s core values: Do the Right Thing, Do the Best Work of Our Lives, and Do It Together. If these principles resonate with you, we’d love for you to join us in shaping what’s next.

Key Responsibilities

  • Lead with Vision & Craft: Set and articulate a compelling creative vision across all touchpoints (film, digital, social, experiential, CRM, retail). Establish an unyielding bar for visual craft, design, and detail, leveraging your strong art direction background.
  • Shape the Narrative & Platform: Guide platform-level thinking. Ensure ideas are culturally resonant, insight-led, and strategically grounded. Honor the brand’s rich heritage while modernising its expression across global markets with local nuance.
  • Partner for Impact & C-Suite Advisory: Act as a trusted advisor to senior client stakeholders, presenting work with clarity and conviction. Translate business goals into inspiring creative briefs and proactively identify opportunities for growth.
  • Drive 360 & Social-First Campaigns: Oversee end-to-end creative for integrated campaigns across paid, owned, and earned channels. Partner closely with strategy, data/analytics, media, and production to champion performance storytelling, dynamic creative optimization, and test-and-learn approaches.
  • Production Excellence: Guide work across the full production lifecycle, from pre-pro through to casting, music, edit, post-production, and final delivery—protecting the creative idea at every stage.
  • Empower the Team & Streamline Rituals: Mentor, coach, and grow multi-disciplinary creative talent. Foster a curious, accountable culture while establishing clear briefing, review, and decision-making rituals that streamline collaboration with account and production teams in a high-velocity environment.
About You
  • Proven Creative Leadership: Demonstrated experience leading, inspiring, and managing global or multi-market creative teams.
  • Strong Art Direction Foundation: Exceptional eye for visual excellence, craft, and obsessive attention to detail from concept to finished execution.
  • Social-First & High-Velocity Mastery: Deep comfort with social-first approaches, dynamic platforms, and making fast, smart creative decisions in a fast-paced environment without compromising quality.
  • Integrated 360 Portfolio: A track record of platform-level campaigns that moved culture and delivered business results across film/content, digital, social, influencer, experiential, CRM/web, and retail/e-commerce.
  • Production Expertise: Comprehensive experience navigating complex productions (casting, editing, post-production) and protecting creative integrity.
  • Strategic & C-Suite Communication: Outstanding storytelling and presentation skills, comfortable leading high-stakes client conversations with senior executives.
  • Culture Builder: Courageous, collaborative, and adaptable—willing to challenge conventions and defend great work while championing emerging talent.

Benefits & Culture


At Ogilvy, we are a friendly, collaborative, and eclectic team united by a shared commitment to doing the best work of our lives. Beyond client work, you’ll have the chance to shape our vibrant culture, join active social teams, and contribute to our industry-leading DEI initiatives.

Here is a snapshot of the benefits we offer:

  • Hybrid Working: We embrace a hybrid model that blends collaborative in-office time with the flexibility to work remotely.
  • Annual Leave: 25 days holiday, a paid volunteering day, plus the option to buy up to 5 additional days.
  • Pension: a generous matched scheme. Contribute 4% (Ogilvy pays 6%) up to a maximum contribution of 7% (Ogilvy pays 10.5%—totalling a powerful 17.5%).
  • Healthcare & Wellbeing: BUPA Private Medical Insurance, plus discounted BUPA dental cover or financial contribution towards your physical and mental wellness.
  • Employee Assistance: 24/7 access to remote GPs, mental health support, physio, nutrition consultations, and confidential counselling for you and your family.
  • Free 1-to-1 Coaching: Professional and personal growth coaching sessions annually.
  • Life Assurance & Income Protection: Financial peace of mind for you and your loved ones.

Ogilvy champions innovation and the thoughtful application of AI. We encourage you to use AI tools to enhance your application and achieve the best possible results. During interviews, we may explore how you leverage AI, showcasing your judgment and ability to integrate these technologies effectively.

Please ensure your application authentically reflects your own skills, experience, and unique contributions.


At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression. 

We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality. 

Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve.  This is central to our mantra of Borderless Creativity.

Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at [email protected]. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.

Skills Required

  • Demonstrated experience leading and managing global or multi-market creative teams.
  • Strong art direction foundation with exceptional eye for visual craft and attention to detail.
  • Deep comfort with social-first approaches and making fast, high-quality creative decisions.
  • Proven track record of integrated 360 platform-level campaigns across film, digital, social, influencer, experiential, CRM, and retail.
  • Comprehensive production experience across casting, edit, post-production and protecting creative integrity.
  • Outstanding storytelling and presentation skills; comfortable advising C-suite stakeholders.
  • Ability to mentor, coach, and grow multi-disciplinary creative talent and build collaborative culture.

Ogilvy Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Ogilvy and has not been reviewed or approved by Ogilvy.

  • Healthcare Strength Healthcare coverage is described as comprehensive in several markets, with medical, dental, and vision plans alongside mental health support options. Wellness supports such as EAP access and gym-related perks are also described as part of the package.
  • Retirement Support Retirement benefits are positioned as a meaningful component of total rewards, including 401(k) matching in the US. In the UK example provided, pension contributions are described as robust and potentially high after probation.
  • Leave & Time Off Breadth Time-off benefits are described as relatively broad in some locations, including sizeable annual leave and additional days such as a birthday off and volunteering time. Parental leave is also portrayed as enhanced in certain markets.

Ogilvy Insights

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The Company
HQ: New York, NY
11,000 Employees
Year Founded: 1948

What We Do

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. We build on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. We are proud to currently rank as the #1 global agency network for creative excellence and effectiveness by WARC, signifying our ability to deliver creative solutions that drive unreasonable impact for clients and communities. 

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