WHO IS HUDSON ROUGE?
Hudson Rouge (a VML company) is a luxury boutique marketing and communications agency that works solely on luxury brands and is the exclusive agency of record for the Lincoln Automotive business across all channels. We combine brand strategy, media strategy, activation, digital, social, earned media, production and analytics to provide exquisitely crafted creativity. We are a small group of people spread across several offices — New York, Detroit, Shanghai, Toronto, and Mexico City — and we care for each other as much as we care for our clients. We are an agency that prides itself on doing the un-usual, and we also look for unusual talent: people who are excited about doing their best work and want to grow with us. We are an agency that prides itself on the highest levels of craft and concept,
WHO IS HUDSON ROUGE?
Hudson Rouge is an integrated luxury boutique marketing and communications agency within WPP that works solely on luxury brands, and is the exclusive agency of record for the Lincoln automotive business across all channels. We combine brand strategy, media strategy, activation, digital, social, earned media, production, and analytics to provide exquisitely crafted creativity. We are a small group of people, spread across several offices; New York, Detroit, Shanghai, Toronto, Mexico City, and we care for each other as much as we care for our client. We are an agency that prides itself on creating an irrational desire for luxury brands, and we look for uniquely talented people who are excited about doing their best work and want to grow with us.
THE OPPORTUNITY
Creative Director, Copywriter
Could this be you?
The CD, Copywriter provides creative leadership on agency accounts that represents the clients effectively in the marketplace. Contributes to the maintenance and growth of a strong, mutually profitable client/agency relationship.
In this role you will…
- Originate fresh, innovative creative ideas quickly for all budget levels.
- Translate ideas across various media (TV, Digital, Print, Experiential, Branded Content, Social).
- Ensure the quality of work produced is in line with agency and client expectations.
- Lead and coordinate projects, in addition to your own creative projects.
- Aid the CCO in reviewing work from other channels and teams, to ensure consistency and clarity across the brand.
- Serve as a positive, inspiring example and mentor to younger creative staff.
- Work with all departments in a collaborative, mutually respectful manner.
- Work as a lead on new business development. Be responsible for ideas and creative work, and competently present pitches.
- Recommend measures to improve work process methods and quality of product. (??)
- Maintain and support all company standards.
- Be nimble and flexible, performing other duties and projects as assigned.
You have…
- An outstanding portfolio that showcases highly conceptual abilities, along with the high-end production experience necessary for luxury brands.
- Impeccable writing skills with a love for storytelling evident in your work
- An ability to professionally engage with and take criticism from clients.
- Strong presentation skills with the ability to persuade.
- Experience leading projects.
- The desire and ability to work collaboratively with a small team.
- Experience with automobile or luxury/premium brands necessary.
- TV experience necessary.
- Experience across disciplines (TV, Digital, Experiential, Branded Content, Social, Print).
- A Bachelor’s degree or equivalent experience preferred.
- The physical and mental requirements to meet the above listed job responsibilities.
- Prepared to work in a hybrid work environment – both onsite in the NY agency 3 days a week & offsite
VML is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.
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$100,000—$230,000 USD
At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization—creators, doers, innovators, makers, and thinkers—who drive not just marketing, but meaningful experiences that resonate in every action and interaction.
VML is a WPP agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.
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What We Do
We are an integrated, luxury marketing boutique, headquartered in New York with offices in Detroit, Shanghai, Toronto and Mexico City. Founded in 2012, and part of WPP, we specialize in understanding, optimizing and amplifying the unspoken codes that contribute to the staying power of luxury brands and services. At Hudson Rouge, we provide a channel-agnostic, integrated approach and broad service offering, to clients in the ultra-competitive luxury sector.
We are an agency founded with the mission of bringing together the best minds in luxury marketing and brand publishing. From concept to execution, we work on overall brand strategy, media promotion, and creative across digital, traditional, social, experiential, and emerging technology. We aim to cultivate meaning, and, in turn, meaningful work.
We’re constantly looking for what’s next, while grounding ourselves in what’s relevant today.
