Creative Copywriter

VaynerMedia is a contemporary global creative and media agency with expertise in driving relevance for clients and delivering impactful business results. The independently-owned company was founded in 2009 by Gary Vaynerchuk, and has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Singapore, Kuala Lumpur, Bangkok, Tokyo, and Sydney. VaynerMedia has been recognized for its work at the Cannes Lions, the Clio Awards and The Webby Awards. Some of VaynerMedia APAC clients include PepsiCo, SK-II, YouTube, Burger King, Under Armour, and more. 

Culture is our key and Empathy is how we build it. VaynerMedia’s APAC is strong with a world-class combination of diverse backgrounds collaborating to put forward innovative, creative and strategic solutions to the one advantage that stands the test of time - PEOPLE.

We’re looking for a sharp, community-focused Copywriter to be the voice for a new-age tech and mobile brand’s community. This role blends creative writing with real-time engagement - crafting posts, announcements, and witty responses. You’ll translate ideas into scroll-stopping copy, own the tone across channels, and make sure every touchpoint feels human, engaging, and on-brand.

You’ll also occasionally step out from behind the keyboard, joining weekend events to capture live moments, interact with community members, and help shape the in-person experience.

The ideal candidate has a quick wit, a keen eye for trends, and can switch effortlessly between fun banter and informative updates. You’ll be equally comfortable brainstorming campaign taglines, writing punchy event invites, or covering a product showcase on the go. This role calls for creativity, adaptability, and the ability to turn even a routine update into something worth sharing.

Here’s Where You Come In:

Community Voice & Content Creation 

• Write engaging threads for community forums, event updates, and campaign announcements.
• Adapt tone for different formats - short posts, long reads, polls, and interactive threads.
• Craft witty replies and thoughtful responses to keep conversations active and authentic.

Event Coverage & Participation

• Travel occasionally on weekends to cover and support community events.
• Create recap event coverage threads and social media posts
• Assist with on-ground coordination and contribute to post-event recaps.

Brand Tone & Consistency

• Maintain a consistent voice across all community channels.
• Ensure content reflects the brand’s personality, energetic, relatable, and inclusive.
• Partner with the client's marketing teams to align with campaigns and visuals.

Engagement & Collaboration

• Work with community managers and stakeholders to plan content calendars.
• Spot conversation trends and turn them into opportunities for participation.
• Support campaign planning with creative ideas for posts, prompts, and challenges.

The Gig:

• 2–4 years of copywriting or content writing experience, ideally in community management or lifestyle/tech brands.
• Exceptional written communication skills with a strong sense of tone and pacing.
• Ability to write both quick-turnaround reactive content and polished campaign copy.
• Comfort with live event coverage and occasional weekend travel.
• Understanding of online community culture and digital engagement trends.
• Experience in gaming, e-sports, or creator-driven ecosystems.

What you should know about VaynerMedia

VaynerMedia is an Equal Opportunity Employer. This means that VaynerMedia provides equal employment opportunities to all staff members and job applicants without regard to gender, pregnancy, marital or civil partnership status, gender reassignment, race, disability, sexual orientation, religious belief, part time or fixed term employment, age or any other legally protected class.

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