Creative Copywriter - GCC Market | EdTech Advertising

Are you a creative storyteller with a sharp understanding of what makes parents click, engage, and convert? iSchool is hiring a Creative Copywriter to lead the messaging behind our digital ad campaigns across Meta, TikTok, and YouTube – with a laser focus on the GCC region.

Join one of the fastest-growing EdTech platforms in the region and help us inspire the next generation of young programmers and innovators.

• Write engaging, conversion-focused copy for Meta, TikTok, and YouTube ad campaigns.
• Develop multiple angles, hooks, captions, and voice-over lines from briefs or video scripts.
• Brainstorm fresh campaign ideas that align with our performance goals and brand voice.
• Localize messaging for GCC audiences, particularly Saudi Arabia and the UAE.
• Collaborate with media buyers, video editors, and the marketing team to ensure creative consistency and impact.

• 3+ years of experience in advertising copywriting, preferably for EdTech or family/parenting-focused brands.
• A strong portfolio of ad copy, showing results across Meta, TikTok, and other social platforms.
• Familiarity with Gulf audience tone, cultural nuances, and digital content trends.
• Ability to produce short, punchy, and high-impact copy under tight timelines.
• Strategic thinking and adaptability to iterate fast based on ad performance.

• Have experience writing in Arabic or working with bilingual teams.
• Understand ad performance metrics and how to optimize messaging for CTR and conversion.
• Previously worked with high-growth startups or direct-response advertising teams.

• Competitive Salary
• Remote Flexibility
• Creative Ownership
• Collaborative Culture
• Mission-Driven Work