Corian Design Product Marketing Analyst

Reposted 9 Days Ago
Wilmington (Delaware), DE
In-Office
Mid level
Manufacturing
The Role
The Product Marketing Analyst will analyze market data, develop messaging frameworks, and support product launches by translating market insights into marketing strategies.
Summary Generated by Built In

At DuPont, our purpose is to empower the world with essential innovations to thrive. We work on things that matter. Whether it’s providing clean water to more than a billion people on the planet, producing materials that are essential in everyday technology devices from smartphones to electric vehicles, or protecting workers around the world. Discover the many reasons the world’s most talented people are choosing to work at DuPont. Why Join Us | DuPont Careers

We are seeking a results-driven Product Marketing Analyst to join our team in a pivotal role responsible for translating customer, market, and competitive intelligence into compelling product positioning, messaging, and go-to-market support.

The ideal candidate will be both analytical and action-oriented, demonstrating a unique ability to move from insight to execution in support of product launches and content development. As a key individual contributor, you will support our strategic and commercial growth priorities across core and emerging product categories.

This role is essential in ensuring we not only understand market needs but also translate them into clear, consistent product communication that drives growth. Your relentless focus on results will empower our initiatives and propel our success in a competitive landscape.

Corian® Design is seeking a Product Marketing Analyst to bridge the gap between market insight and marketing execution. We serve a variety of end-markets, but this role is in place to help us identify the most critical ones and create winning strategies to speak directly to those key customers and segments.

Make an impact and deliver measurable results in this dynamic position!

Please note our team does work a hybrid schedule which is 3 days onsite and 2 days remote. Candidates should live within commutable distance of our Wilmington DE office or be willing to relocate to the area.

Your Key Responsibilities:

  • Drive customer segmentation research and analysis to assist in the development of clear where-to-play & how-to-win strategies.

  • Translate customer insights and segment market data into actionable product positioning and messaging to ultimately develop product launch plans, messaging frameworks, sales toolkits, and go-to-market materials in collaboration with Product, Channel, and Marketing teams.

  • Build customer personas and segment profiles that guide messaging and content development.

  • Conduct ongoing competitor analysis and industry trend monitoring to inform differentiation strategies.

  • Collaborate with Digital and MC teams to ensure positioning is reflected consistently across all customer-facing channels.

  • Own and prioritize marketing deliverables in alignment with internal stakeholders and product roadmaps.

Qualifications:

  • Bachelor’s degree in marketing, Business, Communications, or a related field.

  • 3 to 5 years of experience in product marketing, strategic marketing, or B2B marketing support roles.

  • Strong written and verbal communication skills with the ability to translate technical product details into customer-facing messaging and collateral.

  • Experience supporting product launches, go-to-market campaigns, and cross-functional planning.

  • Analytical mindset with experience in customer research, segmentation, and competitive tracking.

  • The ability to synthesize data into clear, compelling insights and translate them into content and tools.

  • Comfortable collaborating across marketing, product, and sales teams in a matrixed environment.

Join our Talent Community to stay connected with us!

On May 22, 2024, we announced a plan to separate our Electronics and Water businesses in a tax-free manner to its shareholders. On January 15, 2025, we announced that we are targeting November 1, 2025, for the completion of the intended separation of the Electronics business (the “Intended Electronics Separation”)*. We also announced that we would retain the Water business. We are committed to ensuring a smooth and successful separation process for the Future Electronics business. We look forward to welcoming new talent interested in contributing to the continued success and growth of our evolving organization.

(1)The separation transactions are subject to satisfaction of customary conditions, including final approval by DuPont's Board of Directors, receipt of tax opinion from counsel, the filing and effectiveness of Form 10 registration statements with the U.S. Securities and Exchange Commission, applicable regulatory approvals, and satisfactory completion of financing.  For further discussion of risks, uncertainties and assumptions that could impact the achievement, expected timing and intended benefits of the separation transactions, see DuPont’s announcement.

DuPont is an equal opportunity employer. Qualified applicants will be considered without regard to race, color, religion, creed, sex, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability or any other protected class. If you need a reasonable accommodation to search or apply for a position, please visit our Accessibility Page for Contact Information.

DuPont offers a comprehensive pay and benefits package. To learn more visit the Compensation and Benefits page.

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The Company
HQ: Wilmington, DE
22,797 Employees

What We Do

Beware of recruitment scams! Please read important information for job seekers: https://www.dupont.com/careers/hiring-faqs.html

It's a time of incredible progress at DuPont — a time of momentum. It's the time for change makers, for the doers and pioneers, to create essential innovations the world needs. We aren’t just creating a better future, we’re working together to invent a better now. So bring your best self and join us in uncovering insights that will transform the world.

Why wait for a better future? Invent a better now.

Learn more at dupont.com.

Please take the time to review our comments policy before commenting on our page. http://dptn.ws/policy

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