Copywriter

Posted 3 Hours Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
Mid level
Software • Financial Services
The Role
Write SEO-optimized blog articles from provided outlines (800–2,500 words) and produce cross-channel marketing copy (landing pages, social, video scripts, paid ads). Partner with Growth, Brand, and Compliance to ensure SEC/FINRA-compliant messaging, meet publishing cadence, and turn around revisions quickly while maintaining Wahed’s brand voice.
Summary Generated by Built In
About Wahed:
The global financial system wasn't built for everyone. For millions of people, its reliance on interest (riba) creates a barrier to managing money and building wealth without compromising their values.
 
At Wahed, we're changing that. We are a global fintech company on a mission to build a new financial system—one that is ethical, accessible, and entirely interest-free. From our offices across the globe, our team is building products that were once deemed impossible, from pioneering Shariah-compliant equity ETFs, creating true riba-free alternatives to high yield savings accounts, to creating no-leverage real estate investments for truly interest-free income producing assets. If you're driven to solve complex problems and believe finance should empower, not exclude, join us in building a more equitable financial future.

Job Brief:

We are looking for a mid-level Copywriter who lives at the intersection of fintech, SEO, and Islamic finance. This is a fully remote, full-time-equivalent contract role: the work is steady and continuous, and your bandwidth will be fully utilized across blog, web, social, video, and paid media.

Your primary focus will be producing SEO-focused blog articles from pre-built content outlines, but you will also be a key writing partner for Growth, Brand, and Performance Marketing. You will produce work that is on-brand, on-message, and - critically - SEC-compliant, with the ability to turn around revisions quickly when Compliance comes back with feedback.


What You'll Do:

    Primary Focus — SEO Blog Content

  • Write SEO-optimized blog articles from pre-built outlines provided by the marketing team, covering topics across investing fundamentals, Halal/Shariah-compliant investing, retirement, market commentary, and product education.

  • Translate keyword research and search intent into clear, engaging long-form content (typically 800–2,500 words) that ranks and converts.

  • Apply on-page SEO best practices — H-tags, meta titles and descriptions, internal linking, alt text, and structured formatting for featured snippets.

  • Maintain a consistent publishing cadence and own multiple drafts in flight, working closely with editors, SEO leads, and Compliance reviewers.

  • Cross-Channel Copy

    Beyond the blog, you'll write copy for (but not limited to):

  • Landing pages — product, campaign, and lifecycle pages designed to convert.

  • Social media — captions, snippets, and short-form copy across Instagram, X, LinkedIn, TikTok, and YouTube.

  • Carousels and static creative — partnering with designers to write narrative-driven multi-frame posts and single-image creative.

  • Video scripts — short-form (Reels/Shorts/TikTok) and long-form (YouTube, explainers) scripts with clear hooks, beats, and CTAs.

  • Paid ad copy — Meta and Google Ads (search, display, performance max), including headlines, descriptions, and primary text variants for A/B testing.

  • Lifecycle and CRM — occasional support on email subject lines, push notifications, and in-app messaging when needed.

  • Compliance & Brand

  • Partner closely with Compliance and Legal to ensure all marketing content meets SEC, FINRA, and internal disclosure requirements before publication.

  • Turn around compliance revisions quickly — you understand that in a regulated environment, speed and precision in handling redlines is a core competency, not an afterthought.

  • Uphold the Wahed brand voice across every surface, and help refine it as the U.S. business grows.

What You'll Bring:

    Required

  • 3–5 years of professional copywriting experience, with a meaningful portion at a U.S. fintech, wealth, or financial services company (RIA, broker-dealer, neobank, robo-advisor, brokerage, or similar).

  • Hands-on experience writing under SEC / FINRA oversight — you understand what compliant marketing language looks like, what to avoid (performance promises, testimonials misuse, unbalanced claims), and how to revise quickly under a compliance review cycle.

  • Strong working knowledge of Islamic / Shariah-compliant investing in the U.S. context — familiarity with concepts such as riba, gharar, halal screening, sukuk, zakat, AAOIFI standards, and the broader Halal investing landscape.

  • Demonstrated SEO copywriting chops — you have written blog content that has ranked, and you are comfortable working from briefs that include target keywords, search intent, and competitor analysis.

  • Versatility across formats — you can move from a 2,000-word retirement explainer to a 7-word Meta headline without losing voice or quality.

  • Excellent self-management — you thrive in a remote, async environment, manage multiple deliverables in parallel, and communicate clearly about timelines and blockers.

  • Nice to Have

  • Familiarity with SEO tooling such as Ahrefs, SEMrush, Surfer, Clearscope, or Google Search Console.

  • Experience writing for retirement products (IRAs, 401(k)s), self-directed brokerage, or robo-advisory products.

  • Direct-response or performance marketing experience with a track record of measurable lift on Meta or Google.

  • Comfort with AI-assisted workflows (e.g., using LLMs as a drafting partner) while maintaining originality and brand voice.

  • Arabic language familiarity or experience writing for Muslim audiences.


  • What Success Looks Like

  • In your first 30 days: you have shipped your first SEO blog articles from outline, written your first round of Meta and Google ad variants, and built a working relationship with Compliance.

  • In your first 90 days: you are operating as the dedicated writer behind the U.S. content engine — consistently publishing on cadence, contributing to landing page and campaign copy, and trusted to turn around compliance revisions quickly and accurately.

  • Ongoing: blog traffic, organic rankings, and paid ad performance reflect the quality and consistency of the copy you produce.

How to Apply:

    To apply, please read the below and submit on the link provided:

  • A short note on why this role interests you, with specific reference to your fintech and/or Islamic finance experience.

  • Your portfolio or 3–5 writing samples — ideally including (a) a published SEO blog article, (b) paid ad copy you've written, and (c) any landing page or long-form fintech content.

Skills Required

  • 3-5 years of professional copywriting experience, with a meaningful portion at a U.S. fintech, wealth, or financial services company
  • Hands-on experience writing under SEC / FINRA oversight and producing compliant marketing copy
  • Strong working knowledge of Islamic / Shariah-compliant investing in the U.S. context (riba, gharar, halal screening, sukuk, zakat, AAOIFI)
  • Demonstrated SEO copywriting experience (writing ranked blog content from briefs with target keywords and search intent)
  • Versatility across formats (long-form explainers to short ad headlines)
  • Excellent self-management in a remote, asynchronous environment and ability to manage multiple deliverables
  • Familiarity with SEO tooling such as Ahrefs, SEMrush, Surfer, Clearscope, Google Search Console
  • Experience writing for retirement products (IRAs, 401(k)s), self-directed brokerage, or robo-advisory products
  • Direct-response or performance marketing experience with measurable lift on Meta or Google
  • Comfort with AI-assisted workflows (LLMs) while maintaining originality and brand voice
  • Arabic language familiarity or experience writing for Muslim audiences
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The Company
HQ: New York, NY
191 Employees
Year Founded: 2017

What We Do

Wahed Inc. (“Wahed”, “Wahed Invest”), is an Ethical and values driven digital investment platform. The platform provides access to diversified portfolios to residents of the US, UK and Malaysia.

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