The Role
About SKIMS:
SKIMS is a solutions-oriented brand creating the next generation of underwear, loungewear, and shapewear. We set new standards by providing inclusive, disruptive, and highly sought-after collections that empower and celebrate the body. We’re seeking a creative, culturally in-tune, and detail-obsessed Copywriter to join our growing team.
Position Overview:
The Copywriter will be responsible for developing compelling, brand-right copy across all consumer touchpoints, including product launches, marketing campaigns, digital channels, and packaging. The ideal candidate has 5–9 years of experience writing in the fashion or apparel space and a deep understanding of current trends, internet culture, and what resonates with our customer.
Key Responsibilities:
Write and edit clear, engaging, and on-brand copy for product descriptions, email campaigns, paid ads, social media, website, packaging, and more
Collaborate cross-functionally with Design, Product Development, Marketing, and Creative teams to ensure alignment and consistency in tone and messaging
Interpret seasonal campaigns and product stories into copy that drives engagement and conversion
Maintain and evolve the SKIMS voice across all platforms, ensuring consistency and freshness
Conduct competitive research and stay up-to-date on fashion, social, and cultural trends to inform copy tone and direction
Assist in naming products and collections with creative flair and strategic rationale
Proofread all copy for grammar, punctuation, and adherence to brand guidelines
Work under tight deadlines with strong attention to detail and high-volume output
Qualifications:
5–9 years of copywriting experience, specifically in the fashion, lifestyle, or beauty industries
Strong portfolio showcasing a variety of work across ecommerce, campaigns, and digital marketing
Deep understanding of Gen Z and Millennial audiences and the cultural conversations they’re tapped into
Proven ability to write with clarity, creativity, and nuance across multiple formats
Excellent grammar, editing, and proofreading skills
A highly organized, collaborative, and self-motivated mindset
Familiarity with SEO, UX copy, and e-commerce best practices a plus
Bachelor’s degree in English, Journalism, Communications, or related field preferred
Why Join SKIMS:
At SKIMS, we foster a culture of innovation, collaboration, and inclusivity. You’ll be part of a fast-paced, passionate team that’s redefining industry norms and creating products people genuinely love.
Benefits and Culture
· 100% Company Paid Healthcare (medical, dental, vision)
· Kind Body Fertility Benefits
· 401(k) savings plan with up to 4% match
· Unlimited PTO
· Full Access to LinkedIn learning
· Employee Discounts
Perks (HQ Location)
· Free weekly catered lunch at HQ – M/T/W/Th
· Dog-Friendly office on a Thursday and Friday
· Free Swag Giveaways
· Annual Holiday Party
· Annual Summer Party
· Invitations to pop-ups and other company events
· Complimentary daily office snacks and beverages
SKIMS is committed to continuously creating an inclusive environment for all employees and candidates, reflective of the rich diversity of the communities we serve. Equitable workplaces foster innovation and excellence, and in our commitment to culture of belonging qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
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The Company
What We Do
SKIMS is a solutions-oriented brand creating the next generation of underwear, loungewear and shapewear.
We are setting new standards by providing solutions for every body. From technically constructed shapewear that enhances your curves to underwear that stretches to twice its size, our goal is to consistently innovate on the past and advance our industry for the future.
