Coordinator, Digital Advertising

Posted 2 Days Ago
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Hiring Remotely in Washington, DC, USA
In-Office or Remote
57K-60K Annually
Entry level
AdTech • Digital Media • Design
The Role
Manage and support paid digital advertising campaigns for progressive clients: write ad copy, set up and review campaigns across major platforms, run A/B tests, compile campaign data and reports, coordinate with internal teams and act as day-to-day client contact. Learn best practices for donation, acquisition, and persuasion campaigns and contribute strategic ideas to improve performance.
Summary Generated by Built In

Salary: $57,000 - 60,000

Location: Remote or Washington, D.C.

Want to break into digital? Get your start with us. Middle Seat is a digital consulting firm working for progressive candidates, political committees, and organizations. We’re looking for a full-time digital ads coordinator to take on the challenge of managing advertising campaigns. This role is an opportunity to learn the ins and outs of running political and advocacy advertising campaigns to raise money and build email lists via digital advertising. Keep reading if you love thinking creatively about finding supporters online and want to get started in the digital space in progressive politics.

This role is a part of the bargaining unit.

Why Middle Seat

  • Competitive salaries and great benefits
  • We only work for progressive organizations, candidates, and causes
  • We’re a proudly unionized team — part of the Campaign Workers Guild
  • Get in on the ground floor of a growing operation
Job Responsibilities
    • Run ad campaigns and support ads team: take the first pass at writing content, reviews (spell check, policy check) staff content, coordinate with other Middle Seat departments to make sure product pieces are moving forward for ad campaigns, gather and compile data for reports
    • Write compelling ad copy with clear theories of change asking supporters to donate, join or support our clients while embodying our clients’ voices and perspectives. 
    • Sets up and reviews ad campaigns – on all platforms (Facebook, Google, List Vendors, etc.) and begins to think strategically about campaign goals
    • Begins to learn best practices for direct donate, acquisition, and persuasion campaigns; learns which tests to run and how to read results; begins thinking about ads campaigns as they integrate into an entirely digital program and into an organization’s mission, and begins to give strategic feedback and ideas
    • Serves as day-to-day contact with the clients they are assigned to work in collaboration with other ads team members
    • Assists with A/B testing everything —  content, design, targeting, landing page, etc.
    • Other responsibilities as requested

RequirementsQualifications
    • Interest in working on advertising campaigns on major platforms (Facebook, Twitter, Adwords, Trade Desk, etc.)
    • Demonstrated commitment to progressive politics
    • Attention to detail and organization while managing tight deadlines and multiple projects
    • Project management skills – reliably stays on top of multiple projects, anticipates obstacles, engages the appropriate team members when necessary, receives goals, and sets up processes to achieve them
    • Responsible & proactive with assigned tasks – completes tasks on time or ahead of their due date. Consistently looks for opportunities to better campaigns with ideas and has a can-do and creative approach to client work
    • Able to work extended hours when needed. Comfortable being available for urgent client requests outside of normal business hours
Strongly Preferred but Not Required
  • Agency or campaign experience
  • Experience working in email and digital strategy
  • Knowledge of different CRMs (Action Kit, BSD, Action Network, NGP, etc.)

Benefits
  • 100% premium coverage for health, dental and vision
  • Zero deductible health plan
  • Wellness benefits, which include free memberships to One Medical, Health Advocate, and Talkspace
  • Profit-sharing plan: share in the growth and success of Middle Seat
  • Mobile phone or internet reimbursement up to $75 per month
  • 6% employer match on your 401k retirement account
  • 20 paid vacation days off, plus 2 floating holidays
  • Unlimited sick leave
  • Commuter benefits for public transportation
  • Coworking/Office Space Stipend for Remote Employees 
  • 12 weeks of paid leave for new parents
  • $100 monthly student loan reimbursement
  • $350 monthly mental health benefit
  • $1,000 annual professional development reimbursement

We are committed to building a diverse and passionate team. We encourage creative-minded individuals with a strong technical aptitude to apply for this position. Women, people of color, and LGBTQ+ individuals are encouraged to apply.

Our firm is values-driven. We are intentional with the decidedly left-of-center clients we work with — and we strive to make our work environment and benefits reflect that, including salary transparency, healthy work-life balance, and consistent employee feedback and communication. We’re happy to talk more about our company culture with prospective applicants.

Skills Required

  • Interest in working on advertising campaigns on major platforms (Facebook, Twitter, Adwords, Trade Desk, etc.)
  • Demonstrated commitment to progressive politics
  • Attention to detail and organization while managing tight deadlines and multiple projects
  • Project management skills; reliably stays on top of multiple projects and anticipates obstacles
  • Responsible and proactive with assigned tasks; completes tasks on time and looks for campaign improvements
  • Able to work extended hours and be available for urgent client requests outside normal business hours
  • Comfort writing compelling ad copy and participating in A/B testing of content, design, targeting, and landing pages
  • Agency or campaign experience
  • Experience working in email and digital strategy
  • Knowledge of CRMs (Action Kit, BSD, Action Network, NGP, etc.)
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The Company
HQ: Washington, DC
41 Employees
Year Founded: 2016

What We Do

Middle Seat is a full-service media and fundraising firm for progressive causes and candidates. We’re writers, designers, coders, and strategists passionate about making real change. Whether you’re looking to engage supporters or reach new audiences, you can count on us to run smart, authentic campaigns that drive results. We’re proud to be the first media and fundraising firm to join the Campaign Workers Guild.

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