Can you write a brand manifesto that summarizes a company’s essence?
Can you interview client stakeholders and distill their key insights?
Can you turn pain points and competitive research into high-quality prose?
Do you have brand writing experience in a variety of client industries?
Can you think like a strategic marketer yet wordsmith like a poet?
If the dynamic brand strategy writer we just described sounds like a dead ringer for you, then we might have your next career role.
- Interview key stakeholders for both B2C and B2B brands
- Distill key brand inputs including customer personas and pain points
- Research industry competitors including detailed positioning analysis
- Write brand positioning statements with an eye for word precision
- Draft brand book copy that used for final submission
- Create brand expression assets such as websites and print collateral
- Draft social media copy with new brand positioning in mind
- Present your work to top-tier global clients and be able to back it up
- Draft case studies that demonstrate our unique branding approach
Requirements (unless you convince us otherwise):
- 3+ years work experience in a branding or marketing agency
- Ability to write to brand positioning documents in English and graciously integrate feedback from various parties
- Past experience with the brand discovery process including stakeholder interviews, definition of a central unified idea, and writing a brand positioning statement
- Ability to learn new industries quickly and accurately
- Knowledge of the latest technology and social media trends
- Writing samples that make us laugh, cry, applaud, or otherwise feel jealous that we didn't write them
- Bachelor's degree or higher
- An amazing knowledge of global brands and industries
- Basic proficiency with Apple Keynote or Adobe Creative Suite
- Amazing organizational or project management skills
Some things to know about us:
First, we're not like every other agency. We believe in the power of words. We embrace new tools and technology. We swoon over an elegant process or system. We love structured creativity. If it ain't broke, optimize it. As a result, we're growing faster than pretty much any other agency around.
Second, we work a little differently. In 36 marketing disciplines across 6 functional groups, we're redefining what a full-service marketing agency can be. But still, writing is at the core of everything we do. Our brand strategy team repositions brands, does industry research, creates high-octane brand books, and distills a brand’s essence in websites, advertisements, videos, and more — doing so with a global footprint in 20+ countries.
Does any of this get your creative juices flowing? Ready to put some pen to paper? Could this be the best professional experience of your career?
More Information on Top Agency
Top Agency operates in the Agency industry. The company is located in Austin, TX, New York, NY and San Francisco, CA. Top Agency was founded in 2018. It has 33 total employees. To see all 162 open jobs at Top Agency, click here.
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