Content Strategist

Overview

Reporting to the Director of Content Strategy, The Business of Fashion is seeking a strategist to join its Content Strategy team. Working across every element of BoF, the content strategy team drives the creative concepts and execution of a variety of commercial partnerships, editorial franchises and global events. 

 The team is also responsible for overseeing how content is shared through company subscriptions, presenting BoF content to leading fashion, luxury and beauty brands and retailers.

Who Are We?

The Business of Fashion is recognised around the world for its authoritative, analytical point of view on the global fashion and beauty industries. Our mission: to open, inform and connect the global fashion and beauty industries.

Serving members in more than 125 countries, The Business of Fashion combines independent, agenda-setting journalism with practical business advice, online learning, career-building tools and immersive events, powering positive change in fashion and the wider world.

Over time, our pioneering approach has made BoF the fashion industry’s leading source of business intelligence, and one of its most respected and influential voices, simply because you won’t find BoF’s original reporting, analysis and advice anywhere else. The Business of Beauty brings the same kind of agenda-setting coverage to the beauty and wellness space. Today, our talented team of correspondents, editors, analysts, engineers, designers, marketers and more numbers more than 100 people in London, New York, Paris and Milan.

Commitment to Diversity

BoF is committed to building a diverse workforce and we are proud to be an Equal Opportunities employer. All applicants and employees receive equal treatment regardless of race, nationality, ethnic or national origin, religion or belief, sex or sexual orientation, gender, age, disability, marital or civil partner status, pregnancy or maternity.

Commitment to Inclusivity

BoF is committed to building an inclusive environment where everyone can bring their authentic selves to work and reach their full potential within their roles using a growth mindset. We are committed to creating an inclusive culture for our employees globally.

Commitment to Accessibility

BoF is committed to providing an accessible environment for all applicants throughout any stage of the recruitment process, by removing any barriers to ensure we offer a process that gives all of our applicants an opportunity to shine.

We will work with you to understand what adjustments you may need in the recruitment process to ensure you are able to perform at your best and we want to create a safe space to support this. Should you require any particular adjustment to be made, please let the Talent Specialist who is managing your application know when you are contacted for an interview, so we can consider how best we can support you with this.

What we need you to do:

The Content Strategist role is one of the most varied in the BoF business, spanning written work, live presentations, content creation, commercial meetings with clients and developing content strategies to achieve business goals. 

The successful candidate will play a significant role in: 

• Ideating and executing content partnerships across written, video and live events.
• Writing long-form articles and reports for BoF partners, to an editorial standard. 
• Curating and presenting content for the BoF Professional community.
• Regularly interview and meet with CEOs and C-Suite Executives for BoF partnerships.
• Moderate roundtable discussions and panels at both standalone and flagship events.
• Supporting the Director of Content Strategy in creating strategies to achieve business goals.

Who you are:

You are a creative strategist or journalist with experience in commercial partnerships. You have the creative flair and strategic ability to concept and guide the creation of market-leading content across written articles, live presentations, reports, audio and video, and can balance data-driven decisions with creative thinking. 

You are a confident public speaker, with an impressive understanding of the commercial operations of the fashion and luxury industries and the market forces that affect them most, including sustainability, technology and consumer behaviour. 

You are comfortable working on multiple projects at once, and demonstrate outstanding communication skills with the ability to work confidently with all levels of the business 

You’ll know you’re successful when…

• You are a trusted BoF brand guardian and creative projects are delivered seamlessly within your high-performing team. 
•  You have excellent working relationships across different functions at BoF, as well as a strong network of industry relationships. 

 You are a trusted executor of partner content at BoF flagship and smaller scale events.
Feedback from any external touchpoint in the industry and from our commercial clients is consistently outstanding.