Content Marketing Specialist - Hybrid (Ho Chi Minh City, Vietnam)

Posted 3 Days Ago
Be an Early Applicant
Hiring Remotely in Ho Chi Minh City, Ho Chi Minh
In-Office or Remote
Mid level
Software
The Role
The Content Marketing Specialist will create and edit diverse content types, develop content strategies, manage SEO, oversee social media, assist in PR efforts, lead video content production, and analyze content performance metrics.
Summary Generated by Built In
Description

Overview:
Momos is a rapidly growing company headquartered in Singapore and the United States. As part of our company's growth strategy, we are actively expanding our operations in the APAC region. Our main mission is to help our brands create happier customers at every location with AI.
Momos is the Customer Experience Management Platform for multi-location brands. We work with groups such as Shake Shack and Baskin Robbins to power the entire lifecycle and automate everything with AI. Today, we are proud to be trusted by over 5,000 businesses globally. If you love to hustle and want to work for a mission-driven company, we would be thrilled to have you join our team.

Key Responsibilities of the role:

  • Content Creation & Editing: Write, edit, and optimize a variety of content types, including blog posts, case studies, white papers, website copy, email campaigns, and social media content.
  • Content Strategy & Planning: Develop and execute a content roadmap that aligns with marketing goals and supports product launches.
  • SEO & Web Optimization: Use data and SEO best practices to ensure web content is optimized for search engines, driving organic traffic and improving visibility.
  • Social Media Management: Develop and manage social media content across platforms (LinkedIn, YouTube, etc.) to increase engagement and brand awareness.
  • Public Relations & Thought Leadership: Assist with PR initiatives, including drafting press releases, managing the company’s public image, and contributing to thought leadership content.
  • Video & Multimedia Content: Lead the creation of video content, from scriptwriting to production, ensuring it aligns with overall marketing strategies.
  • Analytics & Reporting: Monitor content performance, analyze metrics, and use data-driven insights to iterate and improve content effectiveness.
Requirements

As part of the screening process, please submit at least two examples of your previous work. Applications without work samples will not be considered

  • Education & Experience: Bachelor’s degree, and a minimum of 3 years of experience in content creation within a B2B marketing role.
  • Content Expertise: Strong writing and editing skills with a portfolio demonstrating expertise in creating various content types, particularly in the B2B space.
  • SEO Proficiency: Proven experience in implementing SEO strategies that significantly improved website rankings and organic traffic.
  • Digital Marketing Savvy: Solid understanding of digital marketing concepts and channels, including SEO, SEM, social media, and email marketing.
  • Analytical Mindset: Ability to use data and analytics tools to inform content strategy and optimize performance.
  • Project Management: Experience with content management systems (e.g., WordPress) and project management tools (e.g., Asana).

Preferred Experience

  • Tech Industry Experience: Previous experience writing for tech products or services is a plus.
  • Video Production: Familiarity with video creation, from scripting to working with production teams.
  • Marketing Automation Tools: Experience with tools such as HubSpot, Marketo, or similar platforms.
Benefits
  • Competitive salary and bonus scheme
  • Private medical insurance
  • Paid time off and a flexible working culture
  • Opportunities for rapid career advancement
  • A dynamic and inclusive company culture
  • Access to the latest technology and tools for personal development
  • Comprehensive onboarding program for new employees
  • Employee recognition programs for outstanding performance
  • Participation in industry conferences and events
  • A supportive environment that encourages innovation and creativity

Cultural Values

  • Mission-driven and fast-paced, entrepreneurial environment.
  • A collaborative and flat company culture.
  • Comprehensive private health insurance.
  • Discretionary trips to our offices across the globe, with global travel medical insurance (when it's safe to travel!).
  • Cross-cultural team bonding/networking.
  • Love Food? Join our Team!

Equal Opportunity
Momos is an equal-opportunity workplace where we embrace diversity and different cultures. We started as an international Company, and know that building an organization with different experiences, thoughts and opinions allows our team to grow and excel.

Top Skills

Data Analytics Tools
Hubspot
Marketo
Multimedia Content Creation
Sem
Seo
Wordpress
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The Company
HQ: San Diego, CA
81 Employees
Year Founded: 2020

What We Do

Running a restaurant in today’s world can be difficult. Momos helps restaurants maximize revenue and growth through its digital marketing, reputation management and analytics platform. Momos is dedicated to helping restaurants scale and build their businesses, and is pushing forward the shift towards the eCommerce-ization and digitalisation of the Food and Beverage industry.

Momos has raised USD 6.5m in seed funding co-led by Sequoia Capital India and Alpha Wave Incubation (AWI), which is backed by DisruptAD and managed by Falcon Edge Capital. Global investors K3 Ventures, Captii Ventures, Hong-Kong based Integrated Capital, HOF Capital, JIA Group, and execs from global food delivery and software companies also participated in the round.

Momos currently works with some of the biggest restaurants in APAC & globally including Shake Shack, Salad Stop, Lo & Behold and many more.

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