Content Marketer

Posted 4 Days Ago
Be an Early Applicant
New York, NY, USA
Hybrid
Senior level
AdTech • Artificial Intelligence • Information Technology • Software • Generative AI
The Role
Own Koah's content strategy and execution to drive awareness and pipeline: write founder and thought-leadership content, build SEO/GEO and ABM content, create data-backed claims, produce customer case studies, support product launches, and maintain a content calendar aligned to ICP and sales stages.
Summary Generated by Built In
About Koah

Koah is building the AI-native ad network. Our platform enables developers to integrate contextual, native advertising directly inside AI conversations—helping AI applications monetize high-intent interactions while preserving user experience.

As AI becomes a primary interface for discovery, comparison, and decision-making, Koah connects developers, advertisers, and users through a new advertising infrastructure purpose-built for AI environments.

Koah recently closed its Series A and has raised $26M to date, backed by Theory Ventures, Forerunner, and South Park Commons.

We're looking for a Content Marketer to build the content engine that drives how the market discovers, understands, and believes in Koah.

The Role

As Content Marketer, you will own Koah's content strategy and execution—from thought leadership and SEO/GEO to founder content and ABM. You'll help position Koah as the defining voice in AI monetization, reaching the developers and advertisers who are figuring out the economics of AI right now.

You'll write for and with our founders, turning their ideas into sharp editorial that earns attention in a crowded market. You'll think in channels and intent signals—knowing what content pulls people in, what accelerates a deal, and what makes a company look inevitable.

This is a hands-on role in a fast-moving startup, where strong operators combine editorial instinct with strategic thinking.

What You'll Do
  • Write and ghostwrite founder content—LinkedIn, essays, and speaking narratives—that builds category authority

  • Own content strategy across SEO and GEO: identify high-intent topic clusters, build content that ranks in traditional search and surfaces in AI-generated answers

  • Develop ABM content assets that support named-account outreach—tailored one-pagers, landing pages, industry-specific POV pieces

  • Develop data-backed product claims and proof points using product, partner, and campaign data

  • Research and write customer stories and case studies that anchor Koah's credibility with new buyers

  • Support product launches and major announcements with content that earns press and drives pipeline

  • Turn internal insights into industry POV and thought leadership around AI monetization

  • Maintain a content calendar that maps to pipeline stages and ICP segments

You Might Be a Fit If
  • You have 5–8 years in content marketing, editorial, or product marketing—and you've spent time in ad tech, programmatic, or digital media

  • You're a genuinely strong writer across formats: long-form, ghostwriting, short-form, and data-driven narratives

  • You understand SEO and GEO well enough to know how AI answers get generated—and what it takes to appear in them

  • You've built ABM content programs that actually connect to sales plays, not just content calendars

  • You've written with or for founders and executives, and you're good at getting inside someone else's voice

  • You're comfortable working across product, sales, and leadership to pull out insight and turn it into content

  • You thrive in fast-moving environments where you own the roadmap and execute against it

Why This Role Matters

AI is creating an entirely new interface for the internet—and that interface requires a new economic model. Koah is building the infrastructure that enables developers to monetize AI products while preserving user trust.

This role will help define how the market understands that shift—and make sure Koah is the company they think of first.

Skills Required

  • 5-8 years in content marketing, editorial, or product marketing with experience in ad tech, programmatic, or digital media
  • Strong writing skills across long-form, ghostwriting, short-form, and data-driven narratives
  • Deep knowledge of SEO and GEO and how AI-generated answers surface content
  • Experience building ABM content programs that integrate with sales plays
  • Experience ghostwriting or writing for founders and executives, capturing voice
  • Ability to develop data-backed product claims and proof points using product, partner, and campaign data
  • Experience researching and writing customer stories and case studies
  • Comfortable collaborating across product, sales, and leadership to surface insights and execute roadmap
Am I A Good Fit?
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The Company
HQ: San Francisco, CA
17 Employees
Year Founded: 2024

What We Do

Koah is the GenAI Ad Network: Publishers can monetize AI chat without compromising UX — and advertisers can reach high-intent users with 1:1 engagement inside GenAI environments. Native-built for AI, optimized for performance, and backed by Forerunner Ventures and South Park Commons — Koah is the go-to ad network for monetizing GenAI. 📬 Reach out at [email protected] to get started.

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