Content Marketer

How will this role have an impact?

As a member of Signify Health’s Clinician Acquisition & Communications team, you will execute the company’s clinician communication and workforce transition strategy across key workstreams, driving employer brand awareness, engagement, and retention across Signify Health’s clinician network.

This role will manage and contribute to the creation of clinician-facing communication, including best practices, key bulletins/updates, employee updates, as well as employer branding and thought leadership content. The focus will be developing a relationship with and engagement strategy toward a clinician audience – including current contractors, colleagues, and those interested in working with Signify Health. The opportunity is ideal for a driven, creative, and highly effective communicator who is passionate about improving health care delivery. The ideal candidate is a self-starter who is comfortable writing, managing/contributing to multiple projects, as well as creating simplicity for a large audience. This position reports to the Sr. Manager, Clinician Communications. 

What you’ll do

• Plan, manage, write, edit, proofread, and publish a variety of content assets, including emails, employee guides, best practices, testimonials, blogs, etc.
• Explore and expand messaging strategies and channels.
• Partner effectively with stakeholders across the organization, including conducting interviews and profiling physicians, nurse practitioners, and physician assistants.
• Use data-driven insights to evaluate and adjust content strategy accordingly.
• Ensure content is consistent across all departments of the organization.
• Coordinate marketing, advertising, and promotional activities, ensuring all published materials conform to the Company's intended branding and standards, in terms of language, tone, graphics, and stylistic elements, for a cohesive look and feel.
• Presents and communicates report findings and metrics in an easy-to-understand/actionable way.
• Liaises with Operations, Clinical, Product, and Educational departments to create and coordinate messaging strategies that work across different channels.

What you’ll bring

• You’re a self-starter who can work both independently and in collaboration with cross-functional teams
• Able to fluently communicate via written and verbal methods in English
• A bachelor's degree from an accredited college or university in Marketing, Communications, Journalism, or related field strongly preferred. 
• 4+ years of experience in the development of marketing and communication content and strategies, preferably in the health care environment. 
• Experience in engaging with and communicating with clinicians, including but not limited to physicians, nurse practitioners, physician assistants, and other allied health care professionals (or comparable stakeholder base).
• Internal/employee communication experience preferred.
• Able to fluently communicate via written and verbal methods in English.
• Experience working with full Google Suite (Gmail, Calendar, Google Docs, Google Sheets).
• Demonstrated excellent writing and editing skills.
• Familiar with SEO/SEM best practices.
• Ability to identify priorities, track progress, and multi-task effectively, with demonstrated ability to meet/exceed tight deadlines or competing priorities.
• Highly detail-oriented and organized.
• Demonstrated exemplary customer service skills.
• Ability and willingness to learn new skills.
• Take responsibility for mistakes and make corrections/adaptations as needed.

ADDITIONAL JOB RESPONSIBILITIES: 

• Participate in staff meetings, conference calls, and other meetings, as needed 
• Be on time, ready to work at your assigned work location on a daily basis 
• Manage time effectively 
• Respond well to coaching and supervision  
• Attend training sessions to acquire/enhance skills related to programs offered 
• Perform other incidental and related duties as required

WORKING CONDITIONS: 

• Fast-paced environment 
• Requires working at a desk to use a phone and computer 
• Use office equipment and machinery effectively 
• Work effectively with frequent interruptions 
• Lifting requirements of 15 lbs. occasionally

The base salary hiring range for this position is $54,700 to $93,500. Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits.
In addition to your compensation, enjoy the rewards of an organization that puts our heart into caring for our colleagues and our communities.  Eligible employees may enroll in a full range of medical, dental, and vision benefits, 401(k) retirement savings plan, and an Employee Stock Purchase Plan.  We also offer education assistance, free development courses, paid time off programs, paid holidays, a CVS store discount, and discount programs with participating partners.  

About Us:

Signify Health is helping build the healthcare system we all want to experience by transforming the home into the healthcare hub. We coordinate care holistically across individuals’ clinical, social, and behavioral needs so they can enjoy more healthy days at home. By building strong connections to primary care providers and community resources, we’re able to close critical care and social gaps, as well as manage risk for individuals who need help the most. This leads to better outcomes and a better experience for everyone involved.

Our high-performance networks are powered by more than 9,000 mobile doctors and nurses covering every county in the U.S., 3,500 healthcare providers and facilities in value-based arrangements, and hundreds of community-based organizations. Signify’s intelligent technology and decision-support services enable these resources to radically simplify care coordination for more than 1.5 million individuals each year while helping payers and providers more effectively implement value-based care programs.

To learn more about how we’re driving outcomes and making healthcare work better, please visit us at www.signifyhealth.com

Diversity and Inclusion are core values at Signify Health, and fostering a workplace culture reflective of that is critical to our continued success as an organization.

We are committed to equal employment opportunities for employees and job applicants in compliance with applicable law and to an environment where employees are valued for their differences.