Content Marketer

Posted 23 Days Ago
Be an Early Applicant
Paris, Île-de-France
Hybrid
50K-55K Annually
3-5 Years Experience
Software
The Role
As a Content Marketer at lempire, you will create high-impact content for product marketing, support go-to-market strategies, and collaborate with various teams to ensure alignment in campaigns. Your role involves producing educational and entertaining content, executing campaigns for product launches, and increasing engagement on social media platforms like LinkedIn.
Summary Generated by Built In

About us 👇🏼


At lempire, we're a passionate team on a mission to help individuals and businesses grow.

As a B2B SaaS company, valued at $150 million, we have a suite of 5 products:

🔵 lemlist: our cold outreach tool, used by 10,000+ users worldwide to find leads & their emails, write campaigns, personalize at scale, and get more customers.

🟠 lemwarm: the 1st deliverability tool on the market that helps users reach their audience’s inboxes.

🔴 lemcal: our scheduling tool that allows you to create a personalized booking page and reduce no-shows.

🟣 Taplio & Tweet Hunter: our tools, used by top influencers like Justin Welsh, to build personal brands on LinkedIn & X (formerly Twitter).

lempire is a fast-growing company with $26M+ in revenue, profitable, and 100% bootstrapped.


Our mantra: Keep growing! We live by it every day.



We’re looking for a Content Marketer to join lemlist’s marketing team! Your mission will be to

create high-value, top-of-funnel content that sales teams can use to 10x their skills.

But that’s not all. You’ll also craft relatable content that resonates with sales pros, speaking their

language and addressing the challenges they face daily. If you love helping salespeople grow

while keeping it real, we want you!


Your key responsibilities

Playbooks/Guides/Case studies

→ You’ll craft insightful, actionable top-of-funnel content (e.g. playbooks, case studies,

checklists) designed to educate and help sales reps grow and excel in their everyday roles.

Webinars

→ You’ll host & organize webinars featuring industry thought leaders, turning lemlist’s

webinars into the go-to events for sales pros everywhere.

Videos

→ You’ll create impactful top-of-funnel videos (e.g. tutorials, how to’s, industry expert

interviews) focused on educating sales reps to perform better in their day-to-day roles.

→ You’ll create out-of-the box and fun brand videos meant to increase lemlist awareness.

LinkedIn posts (educational + brand)

→ You’ll create engaging LinkedIn posts relevant for sales reps to educate, entertain, and

drive awareness for lemlist.

Trends/Benchmark/Innovate

→ You’ll keep an eye on industry trends and audience interests, and bring fresh ideas that

keep lemlist’s content relevant, valuable, and top-of-mind.

→ You’ll test out new content types (e.g. infographics, lead magnets, etc.) —to keep our

audience hooked and continuously reaching new people.

Sync/collaborate with all teams

→ You’ll work closely with the marketing, design, product, and sales teams to make sure

every piece of content is spot-on, on-brand, and driving our top-of-funnel goals.

Key results


Within the first 3 Months:

Contribute to the planning and execution of lemlist’s top-of-funnel strategy, including

creating content-led campaigns to attract new audiences and establish brand awareness.

Produce and publish at least 10 high-impact content pieces—such as playbooks, videos, and

social media posts—that align with our top-of-funnel objectives and drive audience growth.

Own the video script creation for lemlist's YouTube channel, crafting scripts that attract and

engage viewers from start to finish.

Plan & launch lemlist’s 2nd webinar series targeted at sales professionals, featuring industry

experts and driving high engagement with our ICP.

Establish & maintain a presence on lemlist’s LinkedIn, regularly posting relevant content and

engaging in discussions to boost our follower count and engagement by 30%.


Must have

3+ years of experience in Content or Product Marketing, ideally in B2B SaaS, PLG, or self-service environments.

Strong writing and editing skills with a sharp eye for detail, and a proven experience creating

educational content that engage, convert, and drive customer action.

Knowledge of content distribution strategies and social media platforms, especially LinkedIn.

Collaborative team player with the ability to manage multiple projects in fast-paced, high-growth settings.

Action-oriented, with a ‘doer’ mentality, focused on creating value-driven content (no fluff).

Passionate about storytelling, consistently producing educational and entertaining content.

Proactively suggests topics based on our ICP.

Fluent in English with exceptional communication skills.

Knowledge of the sales profession and prospecting market is a strong plus.


Nice to have

You are a fan of Gong's social content and Ross Pomerantz’s humor (#CorporateBro).

You understand jokes from Friends (happening regularly in our marketing team).

You're a pro meme creator.

You’re someone who follows trends and it’s not afraid of creating


What’s in it for you

Have a strong impact on lempire's growth and visibility.

Work in a profitable, fast-paced company that's bootstrapped ($28m ARR, 30%+ year-over-year)

Collaborate with very talented people and level up as the company grows

Be part of a small, agile team where the best ideas win

Have the best of both worlds: a doer role with hands-on, combined with management of very strong contributors


Additional Information

50-55K€ + company bonus (up to 12K€ per year depending on company's performance)

Hybrid Work Model: Enjoy the best of both worlds! Work from home when you need to, and

collaborate in our beautiful Paris office when you want a change of scenery. Our flexible

approach is designed to suit your working style.

37 days of holidays/year (+3 days offered by lempire)

Alan Blue: Comprehensive 100% premium medical coverage for you and your family

Swile Meal Tickets: Enjoy daily meal tickets to fuel productivity

Navigo Card: Seamless commuting with a 100% covered Navigo card

Gear: Get the laptop tools and equipment you need for your job

Team building: We all meet once per year at really cool places around the world (you can check our video here ;)

Interview with Victoire, our Talent Acquisition Manager

Business Case

Business Case debrief with Rox, Head of Marketing, and our Chief Marketing Officer

Interview with Domitille, CMO

Interview with Charles, COO

Reference check & offer ✌️

The Company
Paris
86 Employees
On-site Workplace
Year Founded: 2018

What We Do

lempire is a group of passionate and curious individuals who have a very healthy obsession with building the world’s finest products and helping entrepreneurs worldwide grow profitable and successful businesses. The mantra we live by **Do things that you shouldn’t.** Want to step inside the lempire world? Our most famous product, lemlist, changed the way people do outreach. lemverse makes remote work feel more connected than ever before. Our Cold Email and LinkedIn Masterclasses have generated millions of dollars for B2B businesses, startups, and agencies worldwide. There’s also lempod, a tool we sold in 2020, which helped thousands of people grow their LinkedIn profiles. Do you see a pattern? We like helping people grow.

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