Content Manager

Posted An Hour Ago
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Richmond, CA, USA
In-Office
Senior level
eCommerce • Retail
The Role
Lead MECCA’s multi-channel editorial and marketing content strategy across digital, print, video, in-store, events, and experiential formats. Responsibilities include campaign ideation, editorial planning, copywriting, editing, content production, publishing, performance improvement, team leadership, mentoring, and stakeholder management. The role requires developing cohesive multi-brand storytelling, managing content calendars and pipelines, and overseeing production from briefing through approval and publication.
Summary Generated by Built In

We are looking for an experienced Content Manager to help shape MECCA's multimedia storytelling across editorial and marketing channels. Working closely with the Content Director, you will bring the MECCA brand, including our portfolio of 200+ brands to life through compelling stories across in-store, digital, print, video, events and experiential formats.


This is an opportunity for a confident copywriter, storyteller and creative leader who can balance creative ambition with commercial outcomes, ensuring every customer touchpoint is strategically grounded, beautifully crafted and unmistakably MECCA.


This is a fixed term contract position until January 2028.


The Role You Could Play

As Content Manager, you will help lead the planning, creation and execution of multi-channel storytelling while guiding a collaborative, high performing content team.

  • Contribute to or lead campaign ideation, storytelling and creative strategy for MECCA marketing, brand and paid campaigns, ensuring a cohesive rollout across owned and paid channels.
  • Lead and mentor the content team, champion MECCA's tone of voice and use performance insights to continually strengthen reach, engagement and impact.
  • Help lead MECCA's editorial and content strategy across owned platforms, including The Memo, digital channels and the in-store experience.
  • Develop the monthly editorial calendar and story pipeline, aligning content with brand, campaign, trade, social and broader marketing priorities.
  • Oversee end-to-end content production across formats, from briefing, commissioning, writing and editing through to approvals and publishing, including high-quality video and stills.

What You Will Bring

You are an experienced editorial and content leader who moves confidently between big-picture thinking and the details that make great work shine.


  • 7+ years’ experience in content production and editorial leadership across multiple channels and formats
  • Experience in beauty, retail, fashion or lifestyle will be highly regarded
  • A strong portfolio of short-form and long-form work, exceptional writing and editing skills and a deep understanding of tone of voice, grammar and style conventions
  • Experience developing multi-brand, multi-platform content strategies and working across digital publishing, content management systems, search engine optimisation and generative engine optimisation considerations
  • Experience across video, stills, podcasts or print production, together with strong organisational skills and a proactive approach to workflows and process improvement
  • Proven team leadership, mentoring and stakeholder management capability, with the confidence to give and receive constructive feedback and a genuine passion for beauty, culture and brand storytelling

Your Life At MECCA 
Whilst we are focused on our #CustomerFirst mantra, we know that wouldn't be possible without an incredible team that is guided by our MECCA values and motivated each and every day to be solutions focused, innovative, collaborative and adaptable, and have a bit of fun along the way! 
 
Some of our other team member benefits include:

  • Professional development programs and first-class digitised learning offering 
  • Health and well-being initiatives 
  • Reward and recognition programs 
  • Access to quarterly product allowance
  • Generous discount to spoil yourselves and your immediate family, as well as a generous product allowance, subject to company policy.

There are also so many other ways in which you'll be made to feel part of the MECCA story as we love to celebrate, surprise and delight our team along the way. 
 
To learn more about life at MECCA Brands, follow us on LinkedIn at MECCA Brands or @lifeatmecca, and for all current opportunities, visit
www.mecca.com.au/careers.

Skills Required

  • 7+ years of experience in content production and editorial leadership across multiple channels and formats
  • Strong portfolio of short-form and long-form work
  • Exceptional writing and editing skills
  • Deep understanding of tone of voice, grammar, and style conventions
  • Experience developing multi-brand, multi-platform content strategies
  • Experience with digital publishing and content management systems
  • Experience with search engine optimisation and generative engine optimisation considerations
  • Experience across video, stills, podcasts, or print production
  • Strong organisational skills and a proactive approach to workflows and process improvement
  • Team leadership, mentoring, and stakeholder management capability
  • Experience in beauty, retail, fashion, or lifestyle
  • Passion for beauty, culture, and brand storytelling
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The Company
HQ: Richmond East, Victoria
3,772 Employees
Year Founded: 1997

What We Do

Since our very first day in 1997, our purpose has been to enable our customers to feel and look their best by offering them the world’s best line-up of beauty and skin-care brands (+ more), coupled with exceptional service. Fast forward to today, and we have over 5,000 MECCA team members across 100+ retail stores throughout Australia and New Zealand, a rapidly growing online business, two Distribution Centres, and a bustling Support Centre in the heart of Melbourne working to deliver on our purpose every single day. Our ongoing growth is fuelled by opening new stores and reaching new customers, launching new products, and harnessing the latest technology to constantly innovate and evolve our concepts, experiences, and service offerings. Whether you join MECCA in one of our Retail stores, our Support Centre or our Distribution Centre (DC), you will be an integral part of the MECCA family. Our Retail Store teams are known for their energy, passion and expertise; bringing MECCA to life and helping us deliver on our purpose across four unique concepts – MECCA Cosmetica, MECCA Maxima, MECCA and our online stores (mecca.com.au and meccabeauty.co.nz). Working in our Support Centre will give you the opportunity to be part of high-impact, cross-functional projects, where you will get to immerse yourself in cutting-edge technologies and market-leading innovations. Not only do we work with over 150 of the best global beauty brands, we also develop, produce and distribute MECCA’s very own signature line of products. From supply chain to digital design, from software development to strategy, and everything in between, we are looking for diverse people from all backgrounds to continually challenge our way of thinking. Last but certainly not least, our rapidly expanding DC teams are the backbone of our operations and are key to the delivery of a seamless customer experience through online fulfillment and ensuring our stores have the right products at the right time.

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