We’re seeking a Content Strategist and Copywriter who can create thematic, long-form content while also delivering high-impact copy across email, in-app messaging, and marketing campaigns.
This role blends SEO-driven content strategy with conversion-oriented writing. You’ll help define thought leadership, improve discoverability, and ensure consistent messaging across the funnel.
Scope & DurationTime Commitment: ~20 hours/week
Engagement Type: Contractor / Freelancer (Potential to convert to Full-Time)
Start: ASAP
Key Responsibilities
- Develop and write long-form content (blogs, articles, guides) tied to core themes
- Optimize content for SEO, keywords, and search intent
- Create compelling email copy, lifecycle messaging, and in-app prompts
- Collaborate on campaign narratives and messaging frameworks
- Refresh and repurpose content across channels
- Ensure voice, tone, and messaging consistency
- Track content performance and recommend optimizations
- 4+ years in content marketing and copywriting
- Strong long-form writing and storytelling ability
- Working knowledge of SEO, keyword research, and analytics
- Experience writing lifecycle emails and product messaging
- Ability to translate complex concepts into simple, engaging content
- Experience in SaaS, fintech, healthtech, or reimbursement-related products
- Familiarity with content tools
- Editorial or journalistic background
Selected candidates will be required to execute a standard confidentiality agreement due to access to proprietary and sensitive business information
About the ClientThe client is a healthtech SaaS platform designed specifically for mental and behavioral health providers. The company offers an all-in-one solution that helps therapists and clinics manage their practices more efficiently, including scheduling, billing, telehealth, client records, and secure communication.
Serving over 10,000 practitioners across the U.S. and Canada, the client supports providers in both delivering care and running the business side of their practice, from client acquisition to payments and ongoing engagement.
What We Do
We’re a content writing service on a mission to partner with marketers—like you 😊—dedicated to sharing knowledge and fostering connections through content. We’ve been around since 2016, and have powered content for hundreds of marketers and businesses of all sizes, including WebMD, Money.com, Calendly, and User Testing. Whether you need content production taken off your plate or expert writers to augment your staff, our menu of services and community of the top 1% of writers and editors guarantees your content’s success.
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