The HiLabs Story
HiLabs is a leading provider of AI-powered solutions to clean dirty data, unlocking its hidden potential for healthcare transformation. HiLabs is committed to transforming the healthcare industry through innovation, collaboration, and a relentless focus on improving patient outcomes.
HiLabs Team
- Multidisciplinary industry leaders
- Healthcare domain experts
- AI/ML and data science experts
- Professionals hailing from the worlds best universities, business schools, and engineering institutes including Harvard, Yale, Carnegie Mellon, Duke, Georgia Tech, Indian Institute of Management (IIM), and Indian Institute of Technology (IIT).
Job Title: Content Developer
Location: Pune, India
Company: HiLabs
HiLabs is seeking a talented Content Developer to join our dynamic marketing team in Pune. We are looking for a skilled writer with strong research abilities, a passion for technology, and an aptitude for creating compelling content in a complex B2B SaaS domain—preferably within the HealthTech industry. If you have a knack for translating technical concepts into engaging marketing content, we’d love to hear from you!
Qualifications & Experience
- Education: Bachelor’s or master's degree in journalism, Mass Communication, Marketing Communications, Corporate Communications, Consumer Behavior, or a related field.
- Experience: 2 to 4 years of experience in content development within a marketing function, ideally in a B2B SaaS-based technology company, preferably in HealthTech.
- Industry Knowledge: Strong understanding of the B2B customer journey, content marketing principles, and best practices for engaging enterprise audiences.
Key ResponsibilitiesContent Creation & Strategy
- Develop high-quality marketing content, including blogs, eBooks, case studies, whitepapers, social media posts, website content, ad copies, email campaigns, and video scripts.
- Research and produce data-driven market intelligence reports and thought leadership pieces.
- Craft content that is clear, engaging, grammatically sound, and aligned with brand voice and messaging.
- Optimize content for SEO and keyword performance to maximize visibility.
- Support various marketing functions, including performance marketing, event management, partner marketing, web development, and sales enablement.
Content for Internal Communications & Intranet Management
- Develop and implement a content strategy for the company intranet, ensuring alignment with organizational goals and employee needs.
- Write, edit, and curate articles, blog posts, videos, infographics, and other multimedia content to enhance employee engagement.
- Collaborate with internal teams to source and showcase key updates, initiatives, and success stories.
- Maintain an editorial calendar to plan and schedule content releases.
- Improve intranet user experience, focusing on navigation, accessibility, and searchability.
- Utilize analytics tools to track content performance and employee engagement, making data-driven improvements.
- Ensure compliance with company policies, legal requirements, and security standards.
- Collect and implement employee feedback to continuously enhance the intranet’s content and usability.
Skills & CompetenciesTechnical & Functional Skills
- Exceptional written and verbal communication skills in English.
- Expertise in content formats such as blogs, eBooks, whitepapers, social media, ad copies, and marketing collateral.
- Strong research skills, with the ability to conduct primary and secondary research for content development.
- Knowledge of SEO best practices, keyword research, and content optimization.
- Ability to simplify complex technical concepts into engaging marketing content.
- Proficiency in WordPress, HubSpot, SEO tools, AI-driven content creation tools, and proofreading software (preferred).
- Experience with analytics tools to measure content performance and engagement.
Behavioral Skills
- Creative, proactive, and detail-oriented approach to content development.
- Ability to work effectively in a fast-paced, cross-functional environment.
- Strong organizational and project management skills, with the ability to juggle multiple priorities.
- A team player who is adaptable, receptive to feedback, and committed to delivering high-quality work.
- Comfortable working under deadlines and managing competing priorities.
Preferred Qualifications
- Experience in SharePoint development for intranet management.
- Familiarity with UI/UX design principles and the ability to collaborate with designers for content presentation.
- Understanding web accessibility best practices.
Why Join HiLabs?
- Exciting Projects: Work on impactful content strategies for a leading B2B SaaS company.
- Collaborative Culture: Be part of a dynamic, supportive, and innovative team.
- Growth Opportunities: Access to continuous learning and career advancement.
- Competitive Compensation: Attractive salary and benefits package.
- Work-Life Balance: Flexible work environment with a focus on employee well-being.
Join us at HiLabs and contribute to shaping compelling narratives that drive business success!
HiLabs Total Rewards
Competitive Salary, Accelerated Incentive Policies, H1B sponsorship, Comprehensive benefits package that includes ESOPs, financial contribution for your ongoing professional and personal development, medical coverage for you and your loved ones, 401k, PTOs & a collaborative working environment, Smart mentorship, and highly qualified multidisciplinary, incredibly talented professionals from highly renowned and accredited medical schools, business schools, and engineering institutes.
CCPA disclosure notice - https://www.hilabs.com/privacy
Top Skills
What We Do
Our technology delivers the ROI — Return On Intelligence — that health plans need. We convert dirty data into a valuable resource for improving member experiences and increasing efficiency, and we do it on day one. Join HiLabs and work with us on breakthrough solutions.
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