The fastest-growing sports gaming company – ever.
We build innovative games, products, and experiences for American sports fans.
We’re here to shake up the fastest growing industry with bold ideas, custom-built tech, and the drive to win.
Founded in 2020, our team has built four of today’s most widely played fantasy games and launched the Underdog Sportsbook – built entirely in-house with our own technology. That means we control our product, move fast, and create experiences you won’t find anywhere else.
In just over two years, we’ve reached over a $1.2 billion valuation, with investors like BlackRock, Spark Capital, SV Angel, Mark Cuban, Kevin Durant, and Adam Schefter. And we’re just getting started.
At Underdog, we believe that sports are for everyone. Join us.
As a Content Designer, you’ll craft clear, concise, and engaging content that shapes seamless fan experiences. Using language as a design tool, you’ll collaborate closely with designers, engineers, product managers, and researchers to create intuitive, user-friendly products. From product flows and in-product copy to navigation systems and design frameworks, you'll help define how sports fans interact with our platform—ensuring every touchpoint is informative, accessible, and aligned with our brand.
- Design, write, edit and test clear, compelling in-product language to help users and teams meet their goals. This includes product flows, interface language, product names, navigational nomenclature, terminology, taxonomies and other content across Underdog products and experiences.
- Apply systems thinking to content, contributing to design system guidelines, terminology frameworks, and information architecture improvements.
- Provide and solicit feedback from peers to refine content strategies and ensure consistency across platforms.
- Utilize design tools like Figma to create high-fidelity mocks and content prototypes that drive alignment and decision-making.
- Use data, user research, and industry best practices to inform content decisions and optimize user engagement.
- Collaborate daily with peers in every discipline, including engineering, design, systems, marketing and data, to take products from conception to launch.
- Balance clarity and tone in copy, ensuring content aligns with our style and tone guidelines, as well as regulatory best practices.
- Work within an iterative environment, triaging feedback, managing priorities, and proactively identifying areas for content improvement.
- Participate in project roadmapping, planning conversations, and post-launch optimizations to maximize content impact.
- 3+ years of experience in content design
- A portfolio showcasing examples of clear, user-friendly content that enhances digital product experiences.
- Experience collaborating with cross-functional teams, including design, engineering, and product management.
- Strong ability to simplify and communicate complex ideas in a clear, concise, and engaging manner.
- Understanding of content strategy principles, including information hierarchy and design systems.
- Experience working with fantasy sports, sports betting, or gaming products.
- Experience working on promotional and/or retention teams.
- Familiarity with A/B testing and data-driven content decision-making.
- Knowledge of accessibility best practices for digital content.
Our target starting base salary range for this position is between $135,000 and $150,000, plus target equity. The starting base salary will depend on a number of factors including the candidate’s skills and experience, among other things.
- Unlimited PTO (we're extremely flexible with the exception of the first few weeks before & into the NFL season)
- 16 weeks of fully paid parental leave
- A $500 home office allowance
- A connected virtual first culture with a highly engaged distributed workforce
- 5% 401k match, FSA, company paid health, dental, vision plan options for employees and dependents
#LI-REMOTE
Underdog is an equal opportunity employer and doesn't discriminate on the basis of creed, race, sexual orientation, gender, age, disability status, or any other defining characteristic.
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What We Do
Underdog, the fastest-growing sports gaming company in the U.S., was founded in 2020 with the simple objective of making sports more fun. Our core operating principle: There’s so much more to be built for sports fans in America. As the only top-tier sports gaming operator in the country built on its own proprietary technology, we have a unique ability to create new, engaging products for the U.S. consumer. Our products provide the best way to enjoy fun, approachable sports games. We offer fantasy sports games, licensed sports betting, access to sports prediction markets and a growing media network featuring former professional athletes, coaches, analysts, and the fastest breaking news. Underdog is built for and by sports fans to make sports more fun. For more information, visit underdogfantasy.com.
Why Work With Us
As the only company built on its own proprietary technology across fantasy sports and sports betting regulatory frameworks, and now the first and only sports prediction market exchange offered on a major sports gaming operator app, Underdog is poised for significant growth over the next year and beyond.
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