The Role
The Content Creator will produce engaging video content for social media platforms, optimize it for engagement, and collaborate with teams to align with brand campaigns.
Summary Generated by Built In
Knix is an award-winning intimate apparel and activewear brand that is re-inventing intimates for real life. Through our innovative products and our engaged community, we are empowering people everywhere to be unapologetically free. Launched in 2013, we are one of the fastest-growing intimate apparel brands in North America and are globally recognized as an innovator within the apparel space. We reach over 3 million customers through our online stores, Knix retail locations across North America and channels such as wholesale and Amazon. We are revolutionizing the apparel industry with our best-in-class customer experience, innovative products and brands Knix and Kt by Knix. Come join us if you are looking for a purpose-driven and authentic career!
About You:
You’re a creative storyteller who lives and breathes social media. Equally comfortable in front of and behind the camera, you know how to create content that resonates with different audiences-whether it’s inspiring confidence with Knix or sparking conversation with KT by Knix. With a sharp eye for trends, strong filming and editing skills, and a passion for building community, you thrive in fast-paced environments and love bringing bold ideas to life.
Responsibilities
- Develop and produce engaging TikTok, Instagram, and YouTube Shorts content for Knix and KT.
- Act as an on-camera ambassador, creating authentic and relatable video content.
- Identify and leverage trending sounds, formats, and challenges to inspire fresh content.
- Film, shoot, and edit high-quality short-form videos using Premiere Pro, After Effects, Final Cut Pro, CapCut, or similar tools.
- Add motion graphics, captions, and visual effects to enhance storytelling and platform fit.
- Collaborate with social and marketing teams to align content with campaigns, brand voice, and visual identity.
- Optimize content for reach and engagement with strategic captions, hashtags, posting, and insights.
- Maintain a consistent posting cadence across both brands, ensuring alignment with brand guidelines.
- Monitor performance, sharing insights and recommendations to continuously improve.
Qualifications
- 2-3 years experience creating social-first video content (TikTok, Reels, Shorts) that drives engagement and reach.
- Comfortable on camera, with the ability to connect authentically with diverse audiences.
- Strong filming, production, and editing skills (Premiere Pro, After Effects, Final Cut Pro, CapCut, or similar).
- Deep understanding of social media platforms, algorithms, and emerging trends.
- Strong visual storytelling skills with adaptability for different audiences.
- Excellent organizational skills with the ability to manage multiple projects and deadlines.
- Collaborative team player with strong communication skills.
- Genuine passion for social media, content creation, and community building
How we Hire
Our people are what make Knix, Knix! Our people are passionate and have a strong belief in our mission. Our people are naturally curious and ambitious by nature. Employees feel respected and supported at Knix. We take an inclusive and equitable approach offering the same interview experience to every candidate we meet with. Knix is an equal opportunity employer, we celebrate everyone and their intersecting identities. We know and believe that diverse and inclusive teams empower us to make better decisions and inspire innovation so that we can better serve our customers and community. We are committed to providing reasonable accommodations and will work with you to meet your needs. If you are a person with a disability and require assistance during the application process, please don’t hesitate to reach out! We celebrate our inclusive work environment and welcome members of all backgrounds and perspectives to apply.
Top Skills
After Effects
Capcut
Final Cut Pro
Premiere Pro
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The Company
What We Do
Knix is a direct to consumer intimate apparel brand that is re-inventing intimates for real life. Through our innovative products and our engaged community, we are empowering people everywhere to be unapologetically free.
We involve our customers every step of the way and by listening and iterating, we are creating intimate apparel that you'll love to live in. We currently sell a broad array of products including underwear, bras, tanks, t-shirts and loungewear.
Launched in 2013, we are one of the fastest growing companies in Canada and globally recognized as an innovator within the apparel space.
Learn more at www.knix.com or follow our journey @knix and @ktbyknix on social.
