Community Manager (Customer Experience & Ambassador Program)

About Winona:

Winona is one of the leading telemedicine companies providing HRT for women in menopause. We’ve built all of our technology in house including an EHR, patient care admin system, patient portal, website, marketing technology etc. Winona has two compounding pharmacies and a team of in house physicians providing world-class care via a fully vertically integrated business model.

About the role:
We’re looking for an energetic, creative, and empathetic Community Manager to lead our customer community, drive meaningful engagement, and transform our most passionate users into brand ambassadors.

Our customers connect in a private Facebook Group, and we plan to evolve this community into Circle.so in the near future. You’ll be responsible for keeping the conversation thriving, moderating respectfully, posting valuable content, and building systems that elevate our most engaged members into advocates for the brand.

This is a cross-functional role that touches content, customer success, and product feedback — perfect for someone who loves people and thrives at the intersection of strategy and daily interaction.

Responsibilities:

• Monitor, moderate, and guide conversations in our Facebook Group (and future Circle.so community) to maintain a welcoming, inclusive, and energized environment

• Quickly respond to comments, questions, and flags from members with empathy and clarity

• Implement and enforce community guidelines and escalate issues when necessary

• Plan and execute an editorial calendar with weekly prompts, product tips, user spotlights, challenges, polls, and community updates

• Create and share content that reflects our brand’s tone while sparking conversation and connection among members

• Collaborate with the marketing team to turn product launches and announcements into compelling community content

• Identify highly engaged customers and top contributors within the community

• Design and lead a lightweight Ambassador Program that includes exclusive perks, content creation opportunities, and leadership roles

• Facilitate peer-to-peer mentorship, virtual events, and brand evangelism through a structured reward system

• Track and report on key community metrics like engagement rate, active members, top posts, and ambassador program KPIs

• Run periodic surveys or sentiment checks and synthesize insights for internal teams (product, marketing, support)

• Share member feedback and community trends with the broader team to inform product and CX strategy

• Help guide and support our eventual migration to Circle.so, including content planning, community structure, onboarding materials, and feedback collection

Requirements:

• Have 2+ years experience in online community management, social engagement, customer success, or creator/community ecosystems

• Are an empathetic communicator who can balance friendliness with clear structure and enforcement when needed

• Can write compelling, human-centered content that gets people talking

• Are excited about building programs from scratch and thinking holistically about customer-to-advocate journeys

• Are self-directed, organized, and thrive in fast-moving environments

• Bonus: experience working with Facebook Groups, Circle.so, Slack, or similar platforms

What’s in it for you?

As full-time member of our team, you’ll enjoy:

• Flexible hours

• Work wherever you choose

• Fun and casual work environment

• Employee engagement activities and virtual gatherings

• We are a diverse, global team! 🌍

This company is affiliated  for recruitment efforts. Each entity maintains operational independence, and no personal data is shared between them except as necessary for coordinated recruitment activities. Both teams are committed to protecting applicant privacy and ensuring a respectful, transparent hiring process.

Equal Employment Opportunity

Winona provides equal employment opportunities to all qualified individuals without regard to race, color, religion, sex, gender identity, sexual orientation, pregnancy, age, national origin, physical or mental disability, military or veteran status, genetic information, or any other protected classification. Equal employment opportunity extends to all aspects of employment including, but not limited to, recruitment, hiring, training, promotion, demotion, transfer, leaves of absence, and termination. Winona takes allegations of discrimination, harassment, and retaliation seriously and will promptly investigate such behaviors.