Marketing Coordinator

Reposted 12 Hours Ago
Be an Early Applicant
Redondo Beach, CA, USA
Hybrid
48K-54K Annually
Junior
Gaming • Software
The Role
The role involves coordinating marketing strategies, engaging with the gaming community, managing vendors, and producing video content to support game success.
Summary Generated by Built In

** This is a hybrid position and required to work in Los Angeles, CA**

About us:

GungHo Online Entertainment America Inc. is the U.S. subsidiary of the Japanese gaming company GungHo Online Entertainment, Inc. We publish titles across multiple platforms ranging from AAA to handheld to mobile. Our group is comprised of veterans from various aspects of the industry who are brought together by one simple thing: a love of gaming.

Position Summary:

This position is responsible for assisting with the coordination of marketing strategy and best practices across all titles, with the objective of supporting internal cross-functional teams while helping execute all marketing objectives. The Marketing Coordinator will train to become a proficient facilitator and communicator, and gain experience with social media and marketing concepts. Job duties also include collaborating with the Marketing, Community, Product, Development, and Customer Support teams to ensure the quality and development of the games’ success.

 What you’ll be doing:

  • Assist in developing strategies for maintaining player engagement through the use of social media, customer support, events, and marketing promotions
  • Support Marketing team with tracking deliverables, overseeing vendors, preparation of documents, conducting research, and updating calendars.
  • Assist creation of go-to-market strategy plans, brand guides, and forecasts for all products
  • Work together with internal and external teams to develop key messaging for all products
  • Assist all GungHo America marketing strategies, programs, and initiatives
  • Support advertisement-related initiatives such as TV commercials, Internet-driven ads, & traditional print ads
  • Report on the state of the community using established documenting methods, relevant metrics, and KPIs
  • Evaluate and advocate new programs and campaigns that elevate and reinforce GungHo’s positioning
  • Monitor & maintain budgets in support of managers
  • Perform daily research on players’ feedback on every products’ initiatives, news stories, press releases, community feedback, and updates.
  • Act as secondary liaison for event-based vendors for tracking, reporting, and deliverables
  • Manage GungHo corporate, brands, and product-driven websites with upkeep, updates, and maintenance
  • Be a face of the company by assisting in official livestreams
  • Contribute the creation and editing of high quality, engaging video content
  • Utilize appropriate video editing or livestreaming software to work with production teams to create compelling videos and livestreams
  • Work with partners and production team to ensure quality raw gameplay footage for marketing asset.
  • Manage outside vendors for GungHo for any corporate, brand, or product-driven physical goods including giveaways, merchandising, charitable items, and media advertisements, along with related to staffing goods
    • Assist PR strategy
    • Collaborate with product teams to provide feedback on game builds.
    • Perform special projects and other duties that are assigned by upper management.
    • Travel on business or works beyond normal work hours when necessary.

    Qualifications / desired experience:

    • Must have 1-2 years of experience in the same or similar role. 
    • A strong writer with great attention to detail.
    • Excellent interpersonal and communication skills.
    • Proven track record of generating results in a data-driven environment.
    • Ability to create reports/proposals with Microsoft Powerpoint.
    • Understanding of relevant social media platforms and their applications in the gaming industry is a plus.
    • Ability to keep current on top grossing games and what makes them successful is a plus.
    • Passion for games!

     Why you want to work here:

    At GungHo, we’re enthusiastic about creating fun games and we’re always looking for talented individuals with whom we can share our passion. We’re in a startup phase so we have a highly collaborative, playful, and laid-back culture where everyone wants to work together to get things done. Everyone is a true specialist in his/her own field so you will constantly learn new things from your fellow coworkers while sharing your own knowledge with them.

    Perks:

    • 100% employer-paid insurances: Health insurance (PPO Medical, Dental, and Vision), Life insurance, Accidental Death and Dismemberment insurance, and Long Term Disability insurance
    • 401(k) with employer match
    • Competitive paid time off, including Vacation, Personal Time, Sick Leave, Holidays, and Winter Break
    • Incentive payments may be available based on business performance

    Business Hours: 10:00 am - 7:00 pm in Pacific Time.

    Base Salary Range: $48,000 - $54,000/year (DOE)

    Note: Only applications submitted through the online system or formally referred by the designated recruiter will be deemed official and accepted. Any resumes submitted through alternative channels will not be recognized as valid applications.

    Top Skills

    Livestreaming Software
    Microsoft Powerpoint
    Social Media
    Video Editing Software
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    The Company
    HQ: Redondo Beach, California
    53 Employees
    Year Founded: 2012

    What We Do

    GungHo Online Entertainment America is a multiplatform publisher dedicated to delivering the best titles, content and support for the online gaming community. Established in 2012 and led by former Square Enix and XSEED Games executive Jun Iwasaki, GungHo Online Entertainment America is the US division of GungHo Online Entertainment (GOE), an established Japanese publisher. GungHo Online Entertainment America's content partners include leading developers Grasshopper Manufacture, Game Arts, Acquire, and Gravity, all of which are subsidiaries of GOE. GungHo Online Entertainment America publishes and distributes network-oriented games for console, handheld, mobile, tablet, and MMO-style games for PC. GungHo Online Entertainment America is located in Redondo Beach, CA.

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