Communication Specialist (PR & Content Writer)

Posted 4 Days Ago
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54971, Ripon, WI, USA
In-Office
Senior level
Other • Professional Services • Social Impact
The Role
Develop and execute Ripon College’s brand storytelling across digital, print, and broadcast channels. Research, write, edit, and manage content including the bi-annual alumni magazine, internal communications, and multichannel campaigns. Collaborate with marketing leadership and campus partners, help create messaging maps and content strategy, support enrollment/alumni/athletics/academic communications, and supervise student workers as needed.
Summary Generated by Built In

Ripon College is seeking applications for a Communication Specialist as part of their Marketing and Communications Office. This person will work with the marketing team and institution to help develop and communicate the College’s brand story while uplifting key institutional messages, alumni stories and the student experience. This is a unique opportunity for an early to mid-career, talented writer to work with a small, dedicated team to establish and execute upon a communication vision for one of America’s distinguished liberal arts colleges.  

Reporting to the Associate Vice President of Marketing and Communications this position will help develop communication vehicles for the overall brand including focus on supporting enrollment/admissions, alumni/development, athletics and academic departments. They will be involved in developing and executing the day-to-day messaging across all mediums.

Responsibilities

  • Support and execute the College’s brand story and voice in partnership with the Marketing team 

  • Work with various campus constituencies to create brand-consistent and informative communication pieces for digital, print, and broadcast mediums. Work will include Identifying, researching, writing, reviewing and editing engaging and compelling content for internal and external audiences 

  • Content creative will also include identifying the theme and structure and lead writing college the bi-annual alumni magazine 

  • In collaboration with Marketing senior leadership, draft internal messaging including regular campus communication 

  • Under the direction of the AVP, work to develop and execute messaging map and ongoing content strategy  

  • Participate in regular marketing and communications team strategy sessions, supporting the design experience and assisting in executing an overall integrated marketing plan

  • Oversee the work of student workers as needed

Qualifications and Application

Qualifications

  1. Bachelor’s degree and minimum of 5 years of direct or comparable experience 

  2. Demonstrated ability to mine for and develop stories/content for various audiences and platforms including internal communication, institutional publications, long-format blog content, and print

  3. Ability to think strategically and creatively, with experience in supporting multichannel campaigns and developing content strategy plans

  4. Experience with AP style and strong ability to proof written communication 

  5. Prior creative copywriting experience or PR experience a plus 

  6. Experience in developing and executing brand messaging across several channels

  7. Demonstrated ability to work as an effective member of a professional team required. Can operate independently and has the ability to manage projects

  8. Ability to balance multiple projects, deadlines, and daily changes; a self-starter who has the ability to take a concept to reality

Application

Interested applicants should provide a cover letter, resume, online portfolio and contact information for three professional references addressed to the search chairperson Liz Taft, Associate Vice President Marketing and Communications. The cover letter should outline how your background matches the responsibilities of this position. These materials should be included with the online application or emailed promptly to [email protected].

Review of applications will begin immediately and will continue until the position is filled.  

Ripon College is committed to the principles of equal opportunity and adheres to non-discriminatory policies in employment and student enrollment. Ripon College is an equal-opportunity employer and encourages women and minorities to apply.

Skills Required

  • Bachelor's degree and minimum of 5 years of direct or comparable experience
  • Demonstrated ability to mine for and develop stories/content for various audiences and platforms including internal communication, institutional publications, long-format blog content, and print
  • Experience thinking strategically and creatively, supporting multichannel campaigns and developing content strategy plans
  • Experience with AP style and strong ability to proof written communication
  • Prior creative copywriting experience or PR experience
  • Experience in developing and executing brand messaging across several channels
  • Demonstrated ability to work effectively on a professional team, operate independently, and manage projects
  • Ability to balance multiple projects and deadlines; self-starter who can take a concept to reality
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The Company
446 Employees
Year Founded: 1851

What We Do

Ripon College Board of Trustees governs Ripon College, a private four-year liberal arts institution in Ripon, Wisconsin. The college’s mission emphasizes preparing students for lives of productive, socially responsible citizenship through a liberal arts curriculum and a residential campus that fosters close faculty–student engagement. The Board oversees governance, strategic direction, and financial stewardship to support academic programs and institutional sustainability.

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