Pricing Director (Remote Work Opportunity)

About Wealth Enhancement

Wealth Enhancement is an independent wealth management firm with an endless passion for enriching the lives of our clients. We continually seek to perfect our craft of personalized financial planning with our team-based Roundtable and UniFi processes that go far beyond the standard approach. We proudly provide unique financial plans and investment management services to over 80,000 households from our over 140 offices - and growing - nationwide.

Since 1997, Wealth Enhancement has tirelessly raised the standard of wealth management with specialized knowledge and more attentive service that helps every client craft their future. For more information, please visit www.wealthenhancement.com.

We have an excellent opportunity for a Pricing Director who will play a critical leadership role, blending strategic vision, analytical acumen, operational oversight, and organizational development. This position is responsible for designing and executing comprehensive pricing strategies that align with the firm’s overall business goals. Leveraging advanced market intelligence and industry best practices, the Director will drive informed decision-making and continuous improvement.
In the spirit of pay transparency, we are excited to share the base salary range for this position is $190,000.00 to $210,000.00, exclusive of bonuses and benefits. This role is also eligible for our corporate bonus.

Strategic Pricing Leadership

• Develop and execute a firm-wide pricing strategy that aligns with business objectives, informed by industry trends, competitive benchmarks, and best practices.

• Lead the centralized pricing committee, collaborating with cross-functional experts to design and refine pricing models across service lines.

• Establish and oversee a robust pricing governance framework to ensure consistency, transparency, and accountability; serve as the primary authority on pricing-related decisions.

• Drive pricing innovation by exploring and implementing advanced models such as value-based pricing and dynamic pricing strategies.

• Partner with senior leadership to embed pricing strategy into long-term growth planning and strategic initiatives.

• Build a Pricing Center of Excellence, fostering internal expertise and long-term organizational capability.

Market Intelligence & Analytics

• Cultivate relationships with industry associations and external partners to stay informed on emerging pricing trends, benchmarks, and best practices.

• Conduct competitive analysis to uncover pricing trends, client preferences, and positioning opportunities.

• Leverage advanced data analytics (PriceMetrix) to segment clients by behavior and needs, enabling the development of targeted, value-driven pricing strategies.

• Own PriceMetrix tool and relationship to support data-driven decision-making; ensure effective adoption and utilization by financial advisors.

• Develop models to assess the impact of pricing changes on client behavior, retention, and overall firm profitability.

Operational Excellence & Process Optimization

• Design and maintain standardized pricing procedures, continuously evaluating and enhancing their efficiency, scalability, and effectiveness (e.g., bulk repricing to on demand pricing).

• Define and track key performance indicators (KPIs) to measure the impact of pricing initiatives and provide actionable insights to senior leadership.

• Understanding and optimizing advisor workflow around pricing.

• Oversee the annual budget for the Pricing Center of Excellence, including resource forecasting, cost management, and financial reporting.

• Implement rigorous quality control measures to ensure pricing accuracy, consistency, and compliance with internal policies and regulatory standards.

Advisor Support & Organizational Development

• Partner with financial advisors and Advisor Services Directors to provide strategic guidance on pricing approaches and assist in repricing efforts for existing clients.

• Design and deliver training programs focused on effective pricing communication, value articulation, and negotiation techniques.

• Develop practical aids and resources that empower advisors to make informed, client-centric pricing decisions.

• Promote a culture of pricing excellence across the organization by championing the strategic value of pricing in driving firm performance.

• Bachelor’s Degree (or equivalent experience) in business; finance, economics or related.

• 7–10+ years of progressive experience in pricing strategy or revenue optimization.

• Proven leadership in managing pricing teams or initiatives.

• Experience implementing pricing tools, governance frameworks, and change management.

• Superior verbal and written communication skills.

• Detail oriented, highly organized, and adaptable.

• Proficient with Microsoft Office Suite or related software.

• Familiarity with Salesforce and Support Org functionality.

• Practice management experience.

• Experience with Workday and PriceMetrix preferred.

WEG hires employees and makes decisions about their salary qualifications based on factors such as: the role to be performed; educational and professional experience, qualifications, skills and credentials; tenure, cost-of-living and demand for the role in the applicable market. To comply with state pay transparency laws, we must disclose the entire salary grade. The entire salary grade for those who are classified as a director level is $164,300.00 to $246,500.00. However, the base salary range bolded above is what we expect to pay as a starting range for this position.

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Comprehensive Benefits Offerings

Our benefits aim to balance four key elements that make life and work meaningful: health and wellness, financial well-being, professional development, and work/life harmony. You may participate in the following benefits & development opportunities:

• Training and professional development

• Medical, dental and vision coverage (Available to employees and their families)

• Health Savings Account (HSA) with employer contribution and Flexible Spending Accounts (FSA) for medical, dependent, and transit expenses

• Life and AD&D insurance – employer paid and voluntary options

• Short-term and long-term disability, workers compensation – employer paid

• 401k with match and profit sharing

• Wellness programs and resources

• Voluntary benefits, including pet insurance

• 18 days of paid time off (PTO), accrued annually (25 PTO days after 4 years of service)

• 12 paid holidays each year (10 pre-determined and 2 floating days)

• Paid parental leave and paid caregiver leave (Caregiver leave available after 6 months of tenure)

• Reimbursement for tuition, licensing, and other credentials (Available after meeting service requirements)

Should you need reasonable accommodation when completing the application form or during the selection process, contact the Human Resources Department at 763-417-1700

Information provided on this application will be kept confidential and only be shared with those involved in the selection process.
Equal Opportunity Employer, including disabled and veterans. This organization participates in E-Verify.

Click the following link to view Federal and E-Verify posters: Link

OSHA Requirements: This position requires the ability to stand or sit for long periods of time, file documents in high or low cabinets, to use the telephone and to use the computer systems.

Wealth Enhancement may use artificial intelligence (AI) tools to assist in the initial screening of resumes. All AI-supported evaluations are reviewed by our recruitment team to ensure accuracy and fairness. We are committed to equal opportunity in employment and do not discriminate based on race, color, religion, sex, national origin, age, disability, or any other protected status. Your personal information is handled in accordance with applicable data protection laws.