Client Lead - Away From Home / Out of Home / Food Service / HoReCa Channels
Location: Flexible, ideally based Midlands or South/South East (Home based with travel)
Salary in region of £55-60k, plus car allowance (£480per month), bonus, private health care, annual leave purchase and other great benefits
Are you an experienced Client Lead with a strong background in field sales, gained either agency-side or brand-side? You’ll bring proven experience of having end‑to‑end responsibility for a large field team, leading through a management structure, alongside senior client ownership and a clear track record of driving commercial success. FMCG experience is highly desirable.
Our Client Leads operate at a senior level, reporting into a Business Unit Director or Director, and play a pivotal role in shaping client success and team performance. We are keen to consider applicants who have operated at a senior level either within a field sales marketing agency setting or have operated client side (brand) with exposure to and strong understanding of field sales. FMCG field sales experience is highly desirable. We are looking for Away From Home - Out of Home - Food Service channel expertise or similar.
We’re looking for someone who can:
- Own the client relationship at a senior level, acting as the trusted partner.
- Take full accountability for end-to-end operational delivery.
- Demonstrate strong commercial acumen, including P&L responsibility and KPI delivery.
- Proven people management experience , having lead and inspired a large field-based team.
- Work autonomously, translating client strategy into clear, actionable plans for our teams.
- Operate at a strategic level, shaping overall account direction, providing leadership across teams, influencing senior stakeholders, and balancing strategic vision with operational delivery to drive strong commercial outcomes.
- Evidence proven experience operating within multiple channels - in particular Away From Home, Out of Home, Food Service, HoReCa
Why Join Us?
You’ll join one of our client teams within the Avidity Group – Standout, McCurrach, Zing or Wave.
What’s in it for you?
- Annual pay reviews
- Car allowance: £480 per month (£5760 per annum)
- Bonus: Company or client scheme (up to 10%)
- Private healthcare: Bupa
- 25 days holiday + flexible public holidays (with options to buy more)
- Smart working policy & flexible hours
- Family-friendly policies (enhanced maternity/paternity leave)
- Company pension (4% employer contribution)
- Life assurance (3x salary)
- Employee perks site (discounts, gym memberships, leisure activities)
- 24/7 Employee Assistance Programme for physical, mental & financial wellbeing
What You’ll Be Doing
You’ll lead the day-to-day client relationship, overseeing planning, performance, and reporting. Using insight from the field, you’ll propose new initiatives, unlock additional business opportunities, improve operations, and support business growth. Your ability to adapt, influence, and constructively challenge will ensure successful delivery while keeping both client and team engaged.
A large part of your role involves data analysis and storytelling, so strong analytical and reporting skills are essential.
If you’re ambitious, commercially savvy, and ready to make an impact, apply now and take your career to the next level with Avidity.
Skills Required
- Proven experience in field sales, gained agency-side or brand-side
- End-to-end responsibility for managing a large field-based team through a management structure
- Senior-level client relationship ownership and stakeholder management
- Track record of driving commercial success
- P&L responsibility and KPI delivery
- People management experience, including leading and inspiring large teams
- Ability to translate client strategy into actionable team plans
- Strategic and operational leadership experience
- Experience in Away From Home, Out of Home, Food Service, HoReCa, or similar channels
- Strong data analysis, analytical, reporting, and storytelling skills
- FMCG field sales experience
What We Do
We exist to help you win in the new world – we’re here to deliver data-led, agile services that brands like yours need to thrive in a fast-paced and demanding environment. We’re challenging the market to be better, challenging clients to try new and innovative services to get better results, and challenging the status quo when it comes to traditional strategies. We do this so we can make the most of emerging opportunities and keep your brand ahead of the curve. We truly are at the cutting edge of field marketing, led by data, knowledge and results. Armed with a team of industry experts, we’re built for the here and now – and for the hurdles of the future. Want to put your brand in the spotlight? You’ve come to the right place. Part of the Avidity Group Ltd.
