Change Strategist

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Wayne, PA
Hybrid
1-3 Years Experience
AdTech • Digital Media • Marketing Tech
We help brands connect with their audiences using advanced data.
The Role

Effectv helps businesses reach the right audience with the right message at the right time. We harness the scale and quality of Comcast data to target advertisers' audiences across linear TV, streaming, and video on demand and enabling clients to evaluate performance. A division of Comcast, we have a presence in 60+ markets and an estimated reach of 96 million U.S. adults that include both Comcast and non-Comcast households.
Job Summary
Effectv, a Comcast Company, is seeking an agile-minded, employee/people-centric Change Management Strategist. The Organizational Change Management group is Effectv's "internal marketer" for strategic initiatives. The Change Strategists' job is to convert internal customers (employees) to adopt new initiatives. This role is responsible for delivering and embedding organizational change management (OCM) practices into Effectv's operations to achieve desired business outcomes. The Change Strategist runs organizational diagnostics on new initiatives and develops tailored strategies to foster understanding, aid employees to adjust along a change curve, overcome resistance, deliver know-how and achieve buy-in. In this role, the Change Strategist will drive alignment across many overlapping complementary change initiatives by partnering with Learning, Communications, Knowledge Management and other contributing org representatives. The ideal candidate will enjoy building relationships and influential change champion networks broadly across organizations and deep within functions. This is an opportunity for a proactive, strategic, creative, and resourceful change leader who can manage multiple high-level projects simultaneously. The Change Strategist will act as a coach for senior leaders and executives in helping them fulfill the role of change sponsor. They may also provide direct support and coaching to all levels of managers and supervisors as they help their direct reports through transitions. The Change Strategist will also support project teams in integrating change management activities into their project plans.
Job Description

    • Works as a trusted strategist to evaluate the types and level of change for our most complex transformational initiatives.


    • Conducts change management assessments and defines impacted end user groups.
    • Develops change strategies to address, then develops and executes tactical plans to deliver the relevant change factors for business initiatives.
    • Develops change collateral, evaluates and ensures user readiness.
    • Creates and manages measurement and metrics to track utilization, adoption and proficiency of employee changes and monitors progress.


    • Integrates change management activities into overall project plan, working closely with program management to ensure alignment of milestones.
    • Identify and manage anticipated resistance to change and develops specific plans to mitigate concerns.
    • Consult, train and coach project teams, manages and supervisors on change methodologies.
    • Support organizational design and definition of roles and responsibilities when necessary.


    Qualifications
    Education / Experience / Background

    • Experience with large-scale organizational change efforts such as system implementations, harmonization of processes and/or organizational design.
    • Bachelor's degree.
  • Professional Experience and Qualifications
    • 5 years of Change Management, Communications or Training experience, ideally honed through prior work experience at a top tier consulting firm or an advertising media sales/ad tech organization
    • Certified in Prosci or similar Change Management methodology/training
    • A solid understanding of how people go through a change and the change process
    • Experience and knowledge of change management principles, methodologies and tools
    • Exceptional communication skills, both written and verbal
    • Excellent active listening skills


    • Ability to clearly articulate messages to a variety of audiences
    • Ability to establish and maintain strong relationships
    • Ability to influence others and move toward a common vision or goal
    • Flexible and adaptable; able to work in ambiguous situations
    • Resilient and tenacious with a propensity to persevere
    • Forward looking with a holistic approach
    • Organized with a natural inclination for planning, strategy and tactics
    • Problem solving and root cause identification skills
    • Able to work effectively at all levels in an organization
    • Must be a team player and able to work collaboratively with and through others
    • Acute business acumen and understanding of organizational issues and challenges
    • Well knowledgeable of project management approaches, tools and phases of the project life cycle


Employees at all levels are expected to:

  • Understand our Operating Principles; make them the guidelines for how you do your job.
  • Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
  • Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
  • Win as a team - make big things happen by working together and being open to new ideas.
  • Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
  • Drive results and growth.
  • Respect and promote inclusion & diversity.
  • Do what's right for each other, our customers, investors and our communities.


Disclaimer:

  • This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.


Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
Education
Bachelor's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Relevant Work Experience
7-10 Years
Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

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The Company
HQ: New York, NY
5,000 Employees
Hybrid Workplace

What We Do

Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with their audiences on every screen using advanced data. Just as important as our work is our inclusive and supportive culture, which has earned us recognition as one of the top ten places to work by Great Place to Work.

Why Work With Us

When you work here, you work at the center of change in media, technology, advertising, and data. From delivering ads across screens to pioneering the tech that makes it possible, you’re transforming an entire industry. You’re part of a team redefining the future of TV advertising and discovering the next big thing. It all starts right here.

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