CDG - Overseas Ads Data Strategy Product Manager

Posted 5 Days Ago
Be an Early Applicant
Singapore, SGP
In-Office
Junior
Cloud • Fintech • Gaming • Social Media
The Role
Supports overseas advertising data strategy by analyzing industry, advertiser, and campaign data to identify growth and efficiency opportunities. Collaborates with data science and recommendation teams on optimization strategies and reusable analytical methods. Contributes to an internal diagnostics platform, developing monitoring and attribution capabilities across the ad-delivery funnel to improve issue diagnosis and decision-making.
Summary Generated by Built In
Business UnitCorporate Development Group (CDG) as the platform for the company's new business incubation and new business exploration, CDG is responsible for promoting development and innovation for important areas such as financial technology and advertising, as well as marketing services, including payment and financial applications. As a professional support platform, CDG also supports the company and various business groups in strategic planning, investments and mergers, investor relations and corporate global communications, marketing and public relations, and more.What the Role Entails
  • Support data analysis for the overseas ad network, leveraging industry and advertiser insights to identify growth and efficiency opportunities, and help optimize advertiser campaign performance;
  • Collaborate with Data Science and Recommendation teams on multi-source data analysis, contributing to the design and rollout of strategy optimizations while building reusable methodologies;
  • Contribute to the development of the in-house data diagnostics platform, helping build monitoring and attribution modules across the full ad-delivery funnel to improve issue diagnosis and decision-making efficiency.
Who We Look For
  • Bachelor in Statistics, Mathematics, Computer Science, Economics, or Business Analytics preferred;
  • 1–2 years of working experience in the advertising industry or data science, with understanding of ad recommendation systems; prior experience in data analysis or strategy for gaming products is a plus;
  • Strong learning ability, curiosity about data and business, solid cross-functional collaboration skills, resilience under pressure, and a result-driven mindset;
  • Fluent in both English and Mandarin, able to support cross-regional communication and collaboration.
Equal Employment Opportunity at Tencent

As an equal opportunity employer, we firmly believe that diverse voices fuel our innovation and allow us to better serve our users and the community. We foster an environment where every employee of Tencent feels supported and inspired to achieve individual and common goals.

Skills Required

  • Bachelor’s degree in Statistics, Mathematics, Computer Science, Economics, or Business Analytics
  • 1–2 years of experience in advertising or data science
  • Understanding of advertising recommendation systems
  • Fluency in English and Mandarin
  • Strong data analysis or strategy experience; gaming product experience is a plus
  • Cross-functional collaboration and communication skills
Am I A Good Fit?
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The Company
115,849 Employees
Year Founded: 1998

What We Do

Tencent is a world-leading internet and technology company founded in 1998 in Shenzhen, China. It develops products and services spanning social platforms and messaging, online games, digital media, payments and financial technology, cloud and advertising solutions, utility software, and enterprise digital transformation. Its mission is to use technology for good and improve the quality of life of people around the world.

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