Card Marketing Senior Associate

Posted 2 Days Ago
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Wilmington, DE, USA
Hybrid
Senior level
Financial Services
We’re one of the world’s biggest technology-driven companies
The Role
Leads Refer a Friend marketing campaigns for card products, develops campaign and testing requirements, establishes account goals, and creates strategic and tactical plans to achieve them. The role collaborates with business stakeholders, monitors channel performance and test results, identifies business opportunities, and introduces innovative marketing strategies. Success requires strong marketing and business judgment, project management, stakeholder communication, agency experience, and the ability to manage multiple initiatives in a fast-paced matrix environment.
Summary Generated by Built In

Join our dynamic team as a product leader, where you will have the opportunity to spearhead our 'Refer a Friend' campaigns. This role offers a chance to become a subject matter expert in the field, bring innovative ideas to the table, and contribute to strategic planning. With us, you can leverage your marketing skills to create impactful strategies and promote business growth. 

As a Card Marketing Senior Associate in our marketing team, you will lead product 'Refer a Friend' campaigns, collaborate with business unit counterparts, and stay up-to-date on the latest marketing trends. You will have the opportunity to bring innovative, new ideas to the team and develop strategic and tactical plans to achieve new account goals. This role requires excellent project and time management capabilities, strong business and marketing acumen, and the ability to work in a fast-paced, dynamic environment. 

Job responsibilities: 

  • Lead product Refer a Friend Campaigns 
  • Develop testing and capability requirements 
  • Create marketing campaign requirements 
  • Collaborate with business unit counterparts to establish new Refer a Friend account goals 
  • Develop strategic and tactical plans to achieve goals 
  • Maintain reporting on channel performance and team member test results 

Required qualifications, capabilities, and skills:  

  • 3+ years of relevant marketing experience 
  • Excellent project and time management capabilities 
  • Strong business and marketing acumen with an ability to identify business opportunities, deliver results, and adjust plans as appropriate 
  • Experience either working for or with agencies 
  • Astute customer service orientation  

Preferred qualifications, capabilities and skills: 

  • Be a strong communicator with the ability to build and manage relationships across various stakeholders 
  • Manage multiple initiatives under concurrent, rigorous deadlines in a fast-paced, dynamic environment 
  • Lead and work within a matrix organization 
  • Drive results with strong attention to detail 
  • previous partner management experience preferred 
  • Demonstrate innovation in creating new marketing strategies and tactics, and have strong execution and project management skills 
  • Bachelor’s degree preferred 

About Us

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. 

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.  We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

About the Team
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.

We offer a broad array of credit cards to meet the needs of individuals and small businesses, including Chase-branded and co-branded cards in partnership with well-known companies and organizations. Merchant Services is a leading provider of payment, fraud and data security for companies, capable of authorizing transactions across global currencies.

Skills Required

  • 3+ years of relevant marketing experience
  • Excellent project and time management capabilities
  • Strong business and marketing acumen
  • Ability to identify business opportunities, deliver results, and adjust plans appropriately
  • Experience working for or with agencies
  • Strong customer service orientation
  • Strong communication and relationship management skills across stakeholders
  • Ability to manage multiple initiatives under rigorous deadlines
  • Experience leading and working within a matrix organization
  • Strong attention to detail and results orientation
  • Partner management experience
  • Innovation in marketing strategy and tactics
  • Strong execution and project management skills
  • Bachelor's degree

JPMorganChase Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about JPMorganChase and has not been reviewed or approved by JPMorganChase.

  • Healthcare Strength — Health coverage is considered comprehensive, including medical, dental, and vision, alongside wellness and mental health resources. Some locations add onsite health centers and related wellbeing support.
  • Retirement Support — Retirement offerings include a 401(k)-type savings plan and related financial benefits, with options such as employee stock purchase participation. Financial planning resources are also highlighted to support long-term savings.
  • Parental & Family Support — Paid parental leave of 16 weeks for birth or adoption is available for all parents. Child care and back-up child care resources further reinforce family support.

JPMorganChase Insights

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The Company
HQ: New York, NY
289,097 Employees
Year Founded: 1799

What We Do

JPMorgan Chase & Co. (NYSE: JPM) is a leading global financial services firm with assets of $3.7 trillion and operations worldwide. The firm is a leader in investment banking, financial services for consumers and small businesses, commercial banking, financial transaction processing, and asset management. A component of the Dow Jones Industrial Average, JPMorgan Chase & Co. serves millions of consumers in the United States and many of the world’s most prominent corporate, institutional and government clients under its J.P. Morgan and Chase brands. Technology fuels every aspect of our company and is at the heart of everything we do. With over 50,000 technologists globally and an annual tech spend of $12 billion, we are dedicated to improving the design, analytics, development, coding, testing and application programming that goes into creating high quality software and new products. Learn more about technology at our firm, explore resources from our Distinguished Engineers, AI & ML researchers, and other experts; access the latest episode of our TechTrends podcast, and more at www.jpmorgan.com/technology. Information about JPMorgan Chase & Co. is available at www.jpmorganchase.com. ©2023 JPMorgan Chase & Co. All rights reserved. JPMorgan Chase is an Equal Opportunity Employer, including Disability/Veterans.

Why Work With Us

Our technologists work on a diverse range of solutions that include strategic technology initiatives, big data, mobile, electronic payments, machine learning, cybersecurity, enterprise cloud development, and other state-of-the-art technologies.

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