The Campaigns Execution Manager at Plugin
is responsible for turning approved client strategies and campaign plans into
flawlessly delivered campaigns across digital, content, social, influencer and
media channels. You will own the end-to-end execution process, from briefing
and scheduling through production, launch, optimization and reporting, so that
every campaign goes live on time, on brief and on budget.
You will lead a team of Campaign
Executives and Coordinators, work hand in hand with the Account Management team
and coordinate creative, digital, content and media teams to deliver integrated
work that drives measurable results for Plugin's clients.
Key Responsibilities
- Own
the end-to-end execution of client campaigns, translating approved strategies
and plans into detailed execution roadmaps, timelines and task allocations
- Brief
creative, content, digital and media teams clearly and on time, ensuring every
deliverable is aligned to client objectives and brand guidelines.
- Manage
campaign workflows, production schedules and approval processes to ensure
on-time, on-brief delivery across all channels.
- Coordinate
campaign launches across social media, paid advertising, influencer marketing,
content platforms and traditional media placements.
- Oversee
the setup, trafficking and quality assurance of digital campaigns, including ad
placements, tracking, tagging and landing pages.
- Manage
relationships with external vendors, production houses, influencers and media
owners involved in campaign delivery.
- Track
campaign budgets and spend against plan, flagging variances early and
supporting accurate invoicing and reconciliation.
- Monitor
live campaign performance, recommend and implement in-flight optimizations, and
escalate risks to account leads.
- Produce
clear post-campaign reports and wrap-ups with results, learnings and
recommendations for future activity.
- Lead,
manage and develop the Campaign Executives and Coordinators, setting clear
standards for quality, accountability and attention to detail.
- Build
and continuously improve execution processes, checklists, templates and tools
to raise efficiency and consistency across the agency.
- Identify
and resolve execution issues quickly, keeping Account Managers and clients
informed throughout.
RequirementsRequirements
- Solid
experience in campaign management, project management or traffic management
within a digital, content, creative
- Proven
track record of delivering multi-channel campaigns on time and on budget for
multiple clients at once.
- Strong
working knowledge of social media platforms, paid advertising (Meta, Google,
TikTok and similar), influencer marketing and media buying processes.
- Hands-on
experience with ad managers, campaign tracking tools and project management
software (e.g. Asana, Trello, Monday.com or similar).
- Experience
leading or supervising a small team, with the ability to delegate, coach and
hold people accountable.
- Good
commercial awareness, including budget tracking and working with vendors and
suppliers.
- Excellent
organizational skills, attention to detail and the ability to perform under
tight deadlines.
- Clear,
confident communication skills with internal teams, clients and external
partners.
- A
degree in Marketing, Communications, Business or a related field is an
advantage.
- On-time,
on-brief launch rate across all campaigns
- Campaign
delivery within approved budget and timelines
- Campaign
performance against agreed KPIs (reach, engagement, conversions, ROAS)
- Error-free
execution, measured by QA issues and client-raised corrections
- Timeliness
and quality of campaign reports and wrap-ups
- Internal
and client satisfaction with execution and coordination
- Team
performance, development and retention
- Campaign Execution & Delivery
- Project & Workflow Management
- Attention to Detail
- Multi-Channel Digital & Media
Knowledge
- Team Leadership
- Vendor & Stakeholder Coordination
- Budget Control
- Problem Solving
- Process
Improvement
Skills Required
- Solid experience in campaign management, project management, or traffic management within a digital, content, or creative environment
- Proven track record delivering multi-channel campaigns on time and on budget for multiple clients simultaneously
- Strong working knowledge of social media platforms, paid advertising including Meta, Google, and TikTok, influencer marketing, and media buying processes
- Hands-on experience with ad managers, campaign tracking tools, and project management software such as Asana, Trello, or Monday.com
- Experience leading or supervising a small team, including delegation, coaching, and accountability
- Commercial awareness, including budget tracking and vendor or supplier coordination
- Excellent organizational skills, attention to detail, and ability to perform under tight deadlines
- Clear and confident communication skills with internal teams, clients, and external partners
- Degree in Marketing, Communications, Business, or a related field
What We Do
OML Africa is an international Human Resource management consultancy based in Ghana, specializing in delivering tailored HR solutions such as HR advisory, outsourcing, talent acquisition, and organizational development to help businesses optimize their workforce.







