Campaign Operations Analyst

Company Description

When you’re one of us, you get to run with the best. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon’s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon India is now Great Place to Work-Certified™. Epsilon has also been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. For more information, visit epsilon.com/apac or our LinkedIn page.

Job Description

About DMS platform

To get digital media personalization right, you need to not only identify your customers online, but also deliver relevant messages to them, based on their real-time behaviours and preferences - and then prove it’s worth the budget. Epsilon PeopleCloud Digital Media Solutions (DMS) make it all possible.

The DMS solution has been sold to hundreds of clients in North America for over a decade and Europe for a few years. We are now launching DMS in APAC and are looking for new talents to make the APAC launch a success.

Visit: https://www.epsilon.com/us/products-and-services/epsilon-peoplecloud/digital-media-solutions#

We're looking for an ambitious graduate with a desire to pursue a career in digital media. Joining Epsilon Digital Media Solutions as a Campaign Operations Analyst, you'll play an integral role in helping our clients grow. You will be responsible for the setup and end-to-end testing client campaigns. This is a unique opportunity of joining an ambitious, leading digital marketing business. If that sounds like your sort of place, we’d love to hear from you.

Essential Functions and Responsibilities:

• Build, configure and target mobile, display and video campaigns.
• Create, Implement and issue web site tracking tags identifying and capturing relevant data for campaign success.
• Assist in discrepancy investigations.
• Validate the set-up of all campaigns both in pre-launch and post-launch to ensure they meet requirements. 
• Maintain campaign process documentation and template forms to ensure seamless service experience across book of business.
• Test new product releases ensuring user experience remains intact.
• Play a major role in the on-boarding of new Campaign Operation team members.
• Collaborate across Sales, Account Management, Media Delivery and Engineering teams to produce high quality results.
• On-going support and maintenance of existing clients.
• Become an expert in our platforms and processes. Conceptualizing and developing automation projects to be used company wide.
• Lead new integrations, liaising with counterparts in the EU & US.
• Troubleshooting technical setups and pixel tracking errors.
• Ensure all client delivery restrictions are adhered to.
• Track and monitor strategic testing.
• Keep up with developments in digital marketing
• Ownership of your development. Actively seek out opportunities to learn and support those around you.
• Coach, mentor and develop staff, including overseeing new employee on boarding and providing career development planning and opportunities.
• Provide effective performance feedback through employee recognition, rewards, and disciplinary action, with the assistance of Human Resources, when necessary.

Qualifications

Requirements:

• Ambition and a desire to learn. 
• Keen attention to detail.
• Curiosity and an aptitude for problem solving. 
• A pro-active, self-starter that thrives working in a fast-paced environment. 
• Excellent written and verbal communication skills. 
• Excellent organizational and time management skills.
• A collaborative, positive ‘can-do’ attitude.
• Good understanding of (Excel, HTML, SQL and JavaScript)
• Demonstrable interest in digital marketing.
• Interested into data-driven and tech-enabled solutions.
• Knowledge of the functions, operations, and mission of the specific department.
• General knowledge of various employment laws and practices and employee relations.

What can we offer? 

• The chance to join a collaborative high performing team. 
• A vibrant and dynamic work force and a supportive environment. 
• Work-life balance including enjoying initiatives and year-round social activities, and plenty more.

Additional Information

Epsilon is committed to promoting diversity, inclusion, and equal employment opportunities by using reasonable efforts to attract, recruit, engage and retain qualified individuals of all ethnicities and backgrounds, including, but not limited to, women, people of color, LGBTQ individuals, people with disabilities and any other underrepresented groups, traits or characteristics.