Campaign Manager, Search

Posted 6 Days Ago
Be an Early Applicant
Burbank, CA
47K-65K Annually
1-3 Years Experience
AdTech • Marketing Tech
The Role
The Campaign Manager will execute, manage, and optimize paid search campaigns, ensuring they meet or exceed client expectations. Responsibilities include campaign management, performance reporting, budget projections, and maintaining client relationships. The candidate will collaborate across teams, adapt to changing situations, and coach junior team members.
Summary Generated by Built In

Company Description

Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As “The ROI Agency,” Zenith’s expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients’ business. Every investment we make has an ROI mindset—not just for our clients, but for our agency at large. We’re focused on driving the maximum value for our people, our capabilities, and our media investments for some of the world’s leading brands.

Job Description

Overview:

  • Execute, manage, and optimize all paid search campaigns, including tactical approaches, campaign activation & maintenance, and monthly recaps, while meeting or surpassing client performance expectations.
  • Manage the delivery of insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for a campaign launch.
  • Collaborate with colleagues and peers across the organization to provide insight and recommendations. 
  • Comfortable with ambiguity and quickly adjusting thinking and actions should the realities of a situation shift. 
  • Drawing on previous experiences uses a variety of approaches to identify client needs and exceeding their expectations.
  • Understands the complex cause and effect patterns that may underlie issues and/or opportunities and thinks beyond the obvious 
  • Identify patterns and trends that relate to a particular situation and use that knowledge to come up with creative solutions. 
  • Provide performance reporting against client goals with insights and optimization recommendations. 
  • Develop budget and performance projections for testing new partners or technology. 
  • Conduct monthly client billing audits and actualize bill/pay systems when applicable.
  • Maintain stellar relationships with the vendor partners to further advance Zenith as a preferred client partner. 
  • Assist in coaching, managing, and educating Campaign Managers and Campaign Specialists, helping to support campaigns.
  • Work to master, identify, and communicate trends in search and client industries.
  • Attend client meetings, listen and participate in client discussions as needed

Qualifications

  • Bachelor’s degree or higher in marketing, advertising, business or equivalent 
  • 1+ year of media management experience
  • 1+ year of hands-on experience managing and optimizing buys
  • Strong analytics, organizational, and communication skills 
  • Experience with Paid Search/Sponsored Product Listings or other relevant offerings.
  • Excellent communication, writing and organizational skills 
  • Ability to work independently and collaboratively with diverse groups 
  • Proficiency in Microsoft Office including Excel and PowerPoint as well as other equivalent programs and as appropriate specific industry tools and technology 
  • A proven ability to multi-task and manage multiple projects effectively and work well under pressure to deliver high-quality work within tight deadlines 

Additional Information

All your information will be kept confidential according to EEO guidelines. 

Compensation Range: $46,500-$64,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/04/2024.

24-10774

The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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