YOUR ROLE
As a Business Development Specialist, you’ll be a champion of ZURU Edge brands, supporting our commercial teams to unlock growth across new and existing markets. You’ll gain global exposure working directly with some of the biggest retailers in the world, researching and engaging key buyers and distributors, executing tailored outreach campaigns, and delivering insights that accelerate commercial success.
HOW YOU WILL MAKE AN IMPACT
Your work will expand ZURU’s global footprint, strengthen partnerships with top-tier retailers, and fuel sustainable revenue growth.
📌Strategic Outreach – Execute outreach campaigns, personalize messaging, follow up diligently, and secure buyer engagement.
📌Global Market Expansion – Identify and connect with retail buyers and distributors to open new doors in priority markets.
📌Database Excellence – Build and maintain a high-quality, dynamic contact database to power efficient outreach.
📌Relationship Building – Support long-term partnerships, strengthening trust and credibility with leading retailers.
📌Data Insights – Track performance, analyze engagement, and recommend improvements to optimize conversion.
CORE ROLES AND RESPONSIBILITIES
📌Partner with commercial executives on outreach to major global retailers and distributors.
📌Research and qualify potential partners and decision-makers.
📌Source high-quality leads via LinkedIn, Rocket Reach, and other platforms.
📌Customize outreach messaging for specific categories, regions, and retailers.
📌Maintain a structured and accurate contact database.
📌Track and report on outreach performance and pipeline progress.
📌Ensure smooth handover of warm leads to commercial executives.
📌Stay current on industry trends, best practices, and competitor activity.
📌Contribute to regular team reviews to align priorities and share learnings.
SKILLS & EXPERIENCE REQUIRED
·Must-Haves
✔ Strong written and verbal communication skills in English.
✔ Ability to research, identify, and qualify prospects (buyers/distributors).
✔ Organized and detail-oriented; able to manage multiple priorities.
✔ Collaborative mindset with strong interpersonal skills.
Nice-to-Haves (Preferred, not required)
✔ Experience in cold outreach or lead generation (retail or B2B).
✔ Familiarity with LinkedIn Sales Navigator, Rocket Reach, or other lead-gen tools.
✔ Proficiency in Microsoft Office (Excel, Word, PowerPoint).
✔ bachelor’s degree in business, marketing, communications, or related field.
What do we offer?
💰 Competitive compensation
🚑 Medical Insurance for self & family
🚩 Training & skill development programs
🤘🏼 Work with the Global team, make the most of the diverse knowledge
🍕 Several discussions over Multiple Pizza Parties
A lot more! Come and discover us!
#LI-RD2
Skills Required
- Strong written and verbal communication skills in English
- Ability to research, identify, and qualify prospects (buyers/distributors)
- Organized and detail-oriented; able to manage multiple priorities
- Collaborative mindset with strong interpersonal skills
- Experience in cold outreach or lead generation (retail or B2B)
- Familiarity with LinkedIn Sales Navigator, Rocket Reach, or other lead-gen tools
- Proficiency in Microsoft Office (Excel, Word, PowerPoint)
- Bachelor's degree in business, marketing, communications, or related field
What We Do
ZURU is a disruptive and award-winning company that designs, manufactures and markets innovative toys and consumer products. Inspired by kids and imaginative play, ZURU is one of the fastest growing toy companies in the world and is known for their agility, creativity and new-age manufacturing techniques. The company that started in New Zealand now employs more than 5,000 staff across 18 offices, produces 600,000 toys a day and distributes to most major retailers in over 120 countries. ZURU has delighted millions of families all over the world with brands such as Bunch O Balloons™, X-Shot™, Rainbocorns™, Robo Alive™, Smashers™, 5 Surprise™ and Metal Machines™ as well as through partnerships with entertainment properties, including Nickelodeon, Disney, Universal Studios and DreamWorks. With a strong commitment to the community, ZURU supports Captivating International, local China orphanages and also student development programs in Asia and in New Zealand. ZURU will continue to pave new ways for kids to play and focuses on reimagining what this looks like every day.
