Business Development Representative

Rebar is building the AI operating system for commercial HVAC, Electrical, and Plumbing.

Commercial mechanical, electrical, and plumbing firms run billion-dollar construction projects on workflows that still look like it’s 1985.

Construction is 10% of GDP and still massively underserved by software. We are changing that.

We recently raised a $14M Series A from leading construction tech investors and are entering our next phase of growth. We are building a set of AI native products that will define how this industry operates.

We are looking for a Business Development Representative (BDR) who wants to build, move fast, and take ownership early. You will help define how AI changes one of the largest industries in the world.

As a BDR at Rebar, you own the front door of revenue: finding the right prospects across HVAC, electrical, and plumbing, and booking qualified meetings directly onto Account Executives' calendars. Our growth depends on a steady stream of the right people getting into the right conversations, and you're the one making that happen every day on the phone.

You'll run Rebar's proven cold-open playbook, qualify hard before you book, and hand off clean, well-documented meetings that set the AE up to win. The ramp is fast: you'll be booking real meetings in your first few weeks. And this isn't a dead-end seat. BDRs who perform have a real, defined path to Account Executive.

• Work a pre-built, enriched calling queue (list-building and enrichment are handled upstream, so you spend your time dialing, not sourcing)

• Run real discovery on the first call instead of a scripted pitch, and qualify prospects against a clear, defined bar before booking anything

• Book qualified meetings directly onto Account Executive calendars, with clean handoff notes so the AE walks in already oriented

• Log every call outcome accurately: your dispositions feed the pipeline directly and become a live signal into the product roadmap

• Ramp on a shared foundation covering every segment we sell into, then go deep on one (mechanical, electrical, or distribution)

• Build real fluency in how commercial HVAC, electrical, and plumbing shops actually operate, no prior trade background required

• Get coached weekly on your actual calls: openers, objection handling, qualification discipline

• Own a monthly qualified-meeting quota that ramps over your first few months

• Work inside one live dialer as your system of record; no side spreadsheets, no manual pipeline upkeep

• Turn a "not now" into a real re-engagement opportunity instead of a dead lead

• Real cold-calling or outbound experience, in any industry; comfortable with high call volume and frequent rejection

• Resilient: doesn't fold at the first brush-off, stays genuinely curious about what's actually going on with a prospect

• Coachable: takes direct, specific feedback on call technique and applies it immediately

• Comfortable in early-stage environments: scrappy, creative, and fast

• Exceptional verbal communication; builds rapport and credibility fast with a skeptical, operator-led buyer

• Prior BDR/SDR experience at a B2B SaaS or workflow-software company

• Experience selling or working in HVAC, electrical, plumbing, or an adjacent trades/construction segment

• Familiarity with a modern dialer (Nooks, Hubspot, or similar)

• Worked in construction and then moved into sales or construction-tech

• Salary: competitive base + per-meeting bonus, plus a ramp-period bonus in your first month.

• Equity: meaningful grant, aligned with your background

• Benefits: medical, dental, vision

• Perks: free lunches and dinners

This is a full-time, onsite role in NYC's Flatiron District, steps from Madison Square Park and Union Square.