Business Development Representative (HealthIT)

We are seeking a Business Development Representative (BDR) with proven experience in healthcare IT sales to grow the pipeline and accelerate the adoption of both BridgeInteract's patient engagement solutions and Medical Web Experts’ custom development services.

This role is ideal for someone who knows the healthcare IT ecosystem inside and out, is familiar with the organizational structure of provider groups and other healthcare B2B and B2C businesses, understands how providers and vendors make buying decisions, and thrives on creating opportunities in both direct and channel partner models.

This is a high-impact role where you’ll be working closely with the executive, commercial, and marketing teams. The right candidate is metrics-driven and resourceful. They are also an exceptional communicator and relationship builder—able to form bonds and partnerships while positioning Bridge as the go-to patient engagement platform and MWE as a trusted digital health partner. 

This role also offers strong growth opportunities as our sales organization evolves. Over time, the position could evolve to include more ownership of client relationships, leadership in partner management, or involvement in shaping sales strategy. It’s an exciting chance for someone who thrives in a startup-like environment, enjoys building processes as much as executing them, and is motivated to help take two growing companies to the next level.

Responsibilities:

• Develop a deep understanding of BridgeInteract’s patient engagement platform and Medial Web Experts’ suite of digital health services to confidently engage prospects and partners.
• Identify, research, and engage with healthcare provider groups and technology partners (EHRs, PMs, medical device manufacturers and other healthcare B2B and B2C businesses) to generate qualified opportunities.
• Execute outbound prospecting campaigns through LinkedIn Sales Navigator, targeted emails, and CRM-driven workflows.
• Qualify prospects and book discovery calls that align with each company’s target client profile.
• Build and maintain relationships with EHR partners and other channel stakeholders to expand indirect lead generation opportunities.
• Contribute to the creation and actively host pitch presentations and proposals for both new prospects and current clients.
• Clearly articulate the value propositions of both Bridge and Medical Web Experts - highlighting ROI, interoperability, workflow improvements, and patient experience benefits.
• Track, analyze, and report on key activity and pipeline metrics to ensure consistent performance across both businesses.
• Collaborate closely with the executive, commercial, and marketing teams to refine messaging, strategy, and go-to-market approaches.
• Consistently achieve and exceed lead generation, opportunity creation, and meeting targets.

Requirements:

• 3+ years of BDR/SDR or lead generation experience (healthcare IT experience strongly preferred)
• Strong understanding of healthcare organizations, workflows, and decision-making hierarchies
• Excellent written and verbal communication skills
• Proficiency with CRMs (HubSpot, Salesforce, or similar), LinkedIn Sales Navigator, and AI sales tools
• Metrics-driven and self-motivated, comfortable working independently in a fully remote environment

Compensation and benefits:

• Performance-based commissions on opportunities created and deals closed
• The chance to play a pivotal role in the growth of two innovative healthcare IT companies
• A remote-first culture that values flexibility, autonomy, and results
• Direct exposure to executive leadership, with the ability to influence go-to-market strategy
• Professional growth opportunities, with the potential to evolve your career as our companies scale

If you believe you’re a strong fit for this role and are excited by the opportunity to help grow two innovative healthcare IT companies, we encourage you to apply. We look forward to hearing from you!