Business Development Manager

Posted 3 Days Ago
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Hiring Remotely in New York, NY
In-Office or Remote
Mid level
Security • Manufacturing
The Role
The Business Development Manager will drive growth by prospecting new opportunities, building relationships, managing pipelines, and collaborating with Sales for successful transitions.
Summary Generated by Built In

About the Role

We’re hiring a Business Development Manager (BDM) to accelerate growth across the United States in one or more of our vertical markets, including Utilities, Data Centers, Corrections, Energy, Logistics, Airports, and Critical Infrastructure.

This is a new business role built for someone who enjoys creating momentum from the ground up—identifying the right targets, opening doors, and turning early conversations into qualified opportunities. While we have a long history and proven solutions, we operate with an entrepreneurial, high-ownership mindset: we test, learn, refine, and execute quickly. You’ll work closely with Regional Sales and internal teams to ensure strong handoffs and sustained progress through the pipeline.

What You’ll Do (Key Responsibilities)

  • Execute a planned, structured prospecting strategy to identify, contact, and qualify new opportunities across assigned vertical(s)
  • Engage and develop relationships with End Users, System Integrators, Consultants, VARs, Distributors, and Partners
  • Conduct discovery meetings to uncover operational needs, risk drivers, stakeholder priorities, and buying triggers
  • Build account intelligence: stakeholder maps, purchasing pathways, timelines, and competitive landscape
  • Deliver tailored introductions, presentations, and value conversations aligned to vertical use-cases
  • Maintain disciplined CRM practices (e.g., Salesforce): activity logging, notes, next steps, stage progression, and forecasting
  • Collaborate with Sales to transition qualified opportunities and maintain velocity through the sales cycle
  • Re-engage dormant accounts and expand relationships where there is untapped potential
  • Provide market feedback on emerging trends, competitor activity, and signals that influence strategy
  • Participate in regular pipeline reviews with Sales Leadership and own performance against KPIs

What You Bring (Qualifications)

  • Proven success in B2B business development, lead generation, or solution selling (enterprise / complex environments preferred)
  • Track record of building pipeline through outbound prospecting, consultative discovery, and stakeholder management
  • Ability to communicate credibly with technical and non-technical audiences and navigate complex buying groups
  • Strong organization, follow-through, and comfort juggling multiple pursuits without losing momentum
  • CRM proficiency (Salesforce preferred) and confidence working from activity metrics and pipeline targets
  • Willingness and ability to travel within the U.S. as needed

The Mindset We’re Looking For

  • Builder mentality: you like creating opportunity, not waiting for it
  • Entrepreneurial approach: resourceful, self-directed, and energized by ambiguity
  • High ownership: you take accountability for outcomes, not just activity
  • Customer-first curiosity: you ask great questions and translate insights into action
  • Bias for execution: you move opportunities forward with clarity and pace

Assets (Nice to Have)

  • Experience selling into Utilities, Data Centers, Corrections, Energy, Airports/Transportation, Critical Infrastructure (or adjacent regulated environments)
  • Familiarity selling into OT (Operational Technology) or regulated, safety-critical environments common in utilities, energy, transportation/airports, data centers, and critical infrastructure
  • Familiarity with security technologies, critical infrastructure protection, or integrated solutions
  • Established network of end users, integrators, consultants, or channel partners in relevant verticals

What We Offer

  • The opportunity to help scale growth in mission-critical environments
  • A collaborative team with deep expertise and strong internal partnership
  • Competitive total rewards (salary, benefits, time off, retirement savings; details shared during the process)

Equal Opportunity & Accessibility

We are committed to an inclusive and accessible workplace. If you require accommodation at any stage of the recruitment process, please let us know.

Top Skills

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The Company
HQ: Ottawa, Ontario
200 Employees
Year Founded: 1981

What We Do

Senstar is a global technology leader in advanced sensing and information management systems for the protection of infrastructure and facilities.

With intelligent video management, video analytics, access control and innovative perimeter intrusion detection systems, Senstar offers a comprehensive suite of proven security and risk management solutions.

Senstar products have been safeguarding people, places and property for over 40 years. Keys to our success are deep industry knowledge, global reach and world-class support.

Senstar can be found protecting assets in a wide range of markets including critical infrastructure, logistics, energy, corrections and transportation.

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