Summary of Responsibilities:
The Business Development Manager (BDM) is responsible for identifying and developing new strategic business opportunities to drive company growth by focusing on Outdoor Power Equipment with the EGO brand. The BDM’s focus is to build and maintain strong relationships with current OPE users and explore new markets and develop dealer network strategies to service the needs of our tools and service users. The BDM plays a pivotal role in driving sales and profit growth and will operate in geographically defined territories that are currently under presented in EGO product/market penetration.
Key Job Responsibilities:
Sales Target Achievement:
- Achieve or exceed monthly, quarterly, and annual sales targets.
- Recruit and onboard new dealers in alignment with annual goals.
- Identify and pursue new business opportunities through cold-calling, networking, and lead generation.
- Generate end-user demand by conducting product demonstrations with key stakeholders such as landscapers, property managers, facility managers, contractors.
- Work actively with the right dealers / customers in territory that provide access to the identified end users of our products. Outside sales managers, branch managers, events, training.
- Develop partnerships with universities, municipalities, parks departments, resorts, golf courses, and other self-maintainer properties within the assigned territory.
- Conduct Market research to identify emerging trends and opportunities.
- Provide comprehensive training and ongoing sales support to dealers throughout the territory.
- Foster long-term relationships with both new and existing accounts.
- Collaborate closely with dealers to expand their businesses, including conducting product demonstrations, facilitating product line reviews, and providing training, sales, and service support.
- Generate end-user demand by cultivating relationships with key stakeholders.
- Support EGO brand marketing initiatives at the dealer level.
- Attend national and regional company meetings as required.
- Participate actively in industry events and trade shows to promote EGO products.
- Provide valuable channel feedback to Chervon regarding product performance, market acceptance of marketing initiatives, and competitive intelligence.
- Earn trust and respect from internal and external stakeholders by consistently demonstrating integrity.
- Manage travel and time efficiently to maximize productivity while adhering to budget constraints.
- Utilize CRM software effectively to maintain detailed records and manage customer relationships.
- Perform additional duties as assigned.
Required Education and Experience:
- Minimum 5 years of experience as a Territory Manager or in a similar role within a dealer environment; familiarity with outdoor power equipment / construction supply is preferred.
- Residency within the assigned territory is required.
- Proven track record of achieving sales targets consistently.
- Strong business development skills.
- Effective negotiation skills.
- Customer-centric approach and excellent relationship management skills.
- Sound financial acumen and ability to navigate complex business challenges independently.
- Bachelor's degree in business or relevant field preferred; equivalent experience will be considered.
- Excellent verbal and written communication skills.
- Bilingual Spanish preferred.
- Proficiency in Microsoft Office Suite (Word, Excel, Outlook, PowerPoint) and other relevant software applications.
- This position requires 60-70% travel with the assigned territory, involving overnight stays.
- Must be capable of driving a company truck and pulling a company trailer as needed.
Work Environment:
Expected to work in diverse office and professional environments, client locations and trade shows.
Chervon North America operates in a casual and fun environment. We offer a very competitive benefits package including health, dental, vision, short/long-term disability, life insurance, parental leave, a generous 401(k) match, an open PTO program and a hybrid work environment.
We think Chervon is a great place to work! Be part of our new future! Better Tools. Better World.
Chervon North America, Inc. is an Equal Employment Opportunity Employer committed to hiring a diverse workforce. We consider all applicants for employment without regard to race, age, religion, color, marital status, national origin, sexual orientation, disability, gender, pregnancy, military status, order of protection status, transgender status, genetic information, or any other category protected by law.
Top Skills
What We Do
CHERVON is a leading global provider to the power tool, outdoor power equipment and related industries. We build better tools to help build a better world!
Our international footprint for collaboration and innovation supports the global markets we serve. With engineering, manufacturing and testing in China and Europe, design teams in China, Europe and North America, and sales and marketing offices in China, Europe, North America and Australia, CHERVON is immediately aware of market developments and needs and is extremely well positioned to innovate new and effective product solutions. Our corporate culture engages our international teams to work closely and efficiently to provide to our customers with excellent products and services of the highest standard.
Chervon North America, Inc. includes the North America Corporate Headquarters and Design Team and regional Sales and Marketing offices in five North American locations.