Business Development Manager (BDM) – OFFROAD + Minibus (CLT)

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Main activities:

Transversal activities:

• Ensures that LP (business line) and financial objectives in Vietnam are achieved through the use of the Sales methods and tools :
• Understands and achieves the business and financial objectives for his/her territory
• Conducts an assessment of the local market (channels of distribution, competitors in the marketplace, the tire potential for the market, etc.) …
• Conducts an assessment of the customers in the marketplace and determines who are the winners, who are accessible and who are compatible with Michelin …
• Establish an account diagnostic (environmental analysis, purchasing policy, SWOT of the customer)
• Regularly assesses the business results (sell-in and sell-out) versus the objectives and develops corrective action plans to reach business objectives …
• Communicates to the customer and from the customer to the appropriate Michelin contact to develop the business and resolve business issues
• Identifies misusage or illegal uses of MICHELIN brand by tire dealers in his/her sales area and solves them with the help of Marketing Department when needed
• Fully responsible for business results and deployment of Marketing activities in Vietnam
• Manage the commercial and business relationship with the key customers through the implementation of the Key Account Planning Standard steps and tools
• Develop and formally structure an in-depth account
• Analyze Michelin’s position within the key accounts
• Define and validate with the entity management team a 1-to-3-year account strategy for each account
• Built and negotiate a joint development plan with the key accounts
• Built and negotiate an operational action plan with the key accounts
• Manage the implementation of the operational plan (s)

Country operational activities:

• Track daily activities in support of the indicators: # of visits, customer facing time/and develop corrective actions, as needed …
• Annually develops and signs the commercial contract with the customers in his/her territory
• Built and negotiate a joint development plan with the key accounts
• Manage the implementation of the operational plan (s)
• Deployment of the Marketing strategy :
• 1. Product / Service offers and launch and withdrawal plans: collection and treatment of product satisfactions and dissatisfactions
• 2. Base pricing and commercial conditions
• 3. Market Communication Plan
• 4. Distribution policy including with indirect customers (sub-dealers)
• 5. Deploying a sell-in and sell-out animation map
• Contribute to the development of Marketing mix :
• 1. Understands and analyses his/her market
• 2. Works in cooperation with the central entity team to define the marketing mix

Requirement:

• Bachelor degree in Commercial/  Business Administration/ Foreign trade/ marketing
• 5 years experience in key account management in similar industry. Automobile industry is preferable.
• Car passionate is an advance
• Proficiency English in written & speaking & presentation is a MUST (B2 level/Ielts 6.5)
• Willing to travel, work outdoors, with potential for non-standard work hours and/or weekends.
• Good skill on analyzing commercial data & planning action
• Capable of strategic thinking & brainstorming
• Maturity, Sharp minded & confident character
• Autonomous working

Package

• Monthly Base salary
• Group yearly bonus + sales bonus by quarterly
• Other benefits aligned with Group policy: meal allowance, phone allowance, health care, travel allowance…