Senior Business Analyst (Game Publishing)

Reposted 24 Days Ago
Be an Early Applicant
Hồ Chí Minh, VNM
In-Office
Senior level
Gaming • Hardware
The Role
Drive success in game publishing by analyzing market trends and data, sourcing games, evaluating deals, and collaborating with internal teams.
Summary Generated by Built In

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

This position will play a critical role in driving the success of our game publishing operations by staying ahead of market trends, identifying high-potential games, and crafting strategies to source and evaluate game deals. This position requires a deep understanding of the mobile gaming industry, analytical skills, and the ability to collaborate with internal teams to align market insights with company goals.

Key Responsibilities:

Market Research & Trend Analysis:

  • Continuously monitor the mobile game market in Vietnam and globally to identify shifting player preferences, emerging genres, and successful game mechanics.
  • Analyze market data, including player demographics, spending patterns, and retention metrics, to inform strategic decisions.

Competitive Monitoring:

  • Track the performance of top-performing mobile games, including revenue, downloads, user engagement, and monetization strategies.
  • Conduct competitor analysis to benchmark our portfolio against industry leaders and identify gaps or opportunities.

Game Sourcing Strategy:

  • Develop and refine a proactive game sourcing strategy to identify promising titles from indie developers, studios, and international markets.
  • Build and maintain relationships with game developers and industry networks to ensure a steady pipeline of potential titles.

Game Evaluation & Deal Assessment:

  • Evaluate submitted or scouted game proposals based on market fit, scalability, monetization potential, and alignment with company objectives.
  • Collaborate with the operations and finance teams to assess the feasibility and ROI of potential game publishing deals.
  • Provide detailed reports and recommendations to leadership on which games to pursue.

Cross-Functional Collaboration:

  • Work closely with marketing, product, and development teams to ensure sourced games align with promotional capabilities and technical requirements.
  • Share insights and updates with the broader team to foster a data-driven approach to game publishing.

Reporting Structure:

  • Reports directly to the Head of Operations in Vietnam.
  • Collaborates with marketing, finance, and product teams.

Location:

  • Ho Chi Minh City

Pre-Requisites :

Qualifications:

  • Hardcore gamer who plays a lot of mobile genres.
  • Proven experience (5+ years) in the mobile gaming industry, preferably in market analysis, game publishing, or a related field.
  • Strong analytical skills with the ability to interpret complex data and translate it into actionable strategies.
  • Deep knowledge of mobile game trends, genres, and monetization models (e.g., in-app purchases, ads, subscriptions).
  • Excellent communication and negotiation skills to liaise with developers and internal stakeholders.
  • Familiarity with the Vietnamese gaming market and its unique characteristics is a plus.
  • Proficiency in tools such as Excel, Google Analytics, or mobile game analytics platforms (e.g., App Annie, Sensor Tower).
  • Proficiency in Chinese is a strong plus.

    Razer is proud to be an Equal Opportunity Employer. We believe that diverse teams drive better ideas, better products, and a stronger culture. We are committed to providing an inclusive, respectful, and fair workplace for every employee across all the countries we operate in. We do not discriminate on the basis of race, ethnicity, colour, nationality, ancestry, religion, age, sex, sexual orientation, gender identity or expression, disability, marital status, or any other characteristic protected under local laws. Where needed, we provide reasonable accommodations - including for disability or religious practices - to ensure every team member can perform and contribute at their best.

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    The Company
    1,383 Employees
    Year Founded: 2005

    What We Do

    Razer™ is the world’s leading lifestyle brand for gamers. The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities. With a fan base that spans every continent, the company has designed and built the world’s largest gamer-focused ecosystem of hardware, software and services. Razer’s award-winning hardware includes high-performance gaming peripherals and Blade gaming laptops. Razer’s software platform, with over 70 million users, includes Razer Synapse (an Internet of Things platform), Razer Chroma™ (a proprietary RGB lighting technology system), and Razer Cortex (a game optimizer and launcher). In services, Razer Gold is one of the world’s largest virtual credit services for gamers, and Razer Fintech is one of the largest online-to-offline digital payment networks in SE Asia. Founded in 2005 and dual-headquartered in Irvine and Singapore, Razer has 18 offices worldwide and is recognized as the leading brand for gamers in the USA, Europe and China. Razer is listed on the Hong Kong Stock Exchange (Stock Code: 1337).

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