JOB DESCRIPTION
Business Developer Off Trade
REPORTS
TO:
Regional Sales Manager
DIRECT
REPORTS:
None
ABOUT RICHMOND
At Richmond, we don’t just build brands—we ignite them. As Ireland’s leading trend-spotting premium brand builder, we’ve been shaping the future since 1992. Our mantra is simple: Where Great People Meet Great Brands. We don’t just hire employees; we bring on bold, agile, and energetic innovators who thrive on shaking up the status quo. We're not just about distributing products—we’re about disrupting the market, challenging the norms, and launching game-changing ideas and products that leave a lasting impact.
JOB DESCRIPTION:
Our Off-Trade team seeks a passionate and motivated Business Developer to grow distribution and visibility of the Richmond brand portfolio within an existing account base and identify and maximise new business opportunities. They will be responsible for the effective implementation of both long-term (ensuring the right range is on the right shelf at the right price) and short-term (acquiring
additional space through negotiating promotional displays and secondary equipment placements and coolers) sales drivers across our full brand portfolio.
The ideal candidate will have a working knowledge of the Off-Trade environment, have a strong customer focus, the ability to build rapport with account decision-makers, and a 'can-do' attitude. The ability to work well in a fast-paced environment is a must. Candidates must be eligible to drive throughout Ireland and have a full clean drivers’ licence. The role involves extensive travel.
KEY RESPONSIBILITIES:
- Complete account visits as per daily Journey Plan and ensure high levels of call compliance across your total account base.
- Ensure distribution of Richmond brands within all accounts.
- Introduce new products to accounts.
- Ensure that you have the right range on the right shelf at the right price for our key brands across your region.
- Maximise facings within all key areas instore.
- Complete DRIVE and brand audits in 100% of calls.
- Process transfer orders for our Wholesaler Partners.
- Build strong trading relationships within all accounts.
- Maintain a comprehensive knowledge of your territory.
- Manage, expand and develop the customer call file across the region.
Skills Required
- Working knowledge of the off-trade environment
- Strong customer focus
- Ability to build rapport with account decision-makers
- Ability to work effectively in a fast-paced environment
- Eligibility to drive throughout Ireland
- Full clean driver’s licence
What We Do
At Richmond, we aim to keep pace with Ireland’s changing society, offer innovative brands which appeal to the modern Irish consumer and to be Ireland’s premium beverage brand builder. The success of our business is based on our world-class stable of premium brands that we market and distribute in Ireland. We bring an innovative perspective to everything we do and we are committed to adding value to our customers and all those we work with. Our History. Founded by Barry Connolly in 1992 Richmond Marketing has introduced exciting and innovative brands to the Irish market place. Working at Richmond. Fundamental to our success is the creativity of our people, their constant enthusiasm, adaptability and their unremitting passion to deliver results for consumers and customers alike.. The way it works. Our business is divided into three areas: Sales, Marketing and Finance. It doesn't matter what team you are in or what level you are, we all work together to get the job done.. We have about 70 people in our sales team. They are responsible for all our customers, from the major supermarkets and cash and carries to pubs, restaurants and nightclubs. They are supported by national account managers who help the sales team deliver their business objectives whilst helping the major retailers deliver theirs. In Marketing we have over 20 people. We have Marketing Managers, Brand Managers, Trade Marketing Managers and staff to support them and help make things happen. Our Finance area has 30 people. Not just the accountants but also our administrators, Customer Service team, Logistics team and IT support team. We are committed to supporting the development of talent within our business. If you feel you have what it takes to join us in a fast-moving company and industry, we would be delighted to hear from you.









