Responsibilities :
Job Summary:The Business Analyst for Sales and Marketing Analytics evaluates business systems, identifies opportunities, and provides data-driven solutions to achieve company goals. This role ensures data quality, meets reporting needs, and develops Power BI dashboards and automation solutions to enhance efficiency. Additionally, the analyst collaborates with business and IT teams to implement business information systems, optimize costs, and improve reporting processes.
Key Roles & Responsibilities:- Develop and maintain essential reports to support the Sales and Product Marketing Teams to sustain continuous improvement in their area by providing historical data trends, volume analysis, visual representations of their KPIs and business insights.
- Understand operational objectives of business functions by gathering information, evaluating output requirements and formats.
- Assist in the documentation of business use cases by constructing workflow charts, studying system capabilities and current practices, writing specifications and designing modifications for enhancements.
- Interpret, evaluate and interrelate research data and develop integrated business analysis for strategic decision-making purposes
- Create informative, actionable, and repeatable reporting that highlights relevant business trends and opportunities for improvement.
- Maintain user confidence and protect business by keeping information confidential and providing accurate access to business users
- Collaborates with the IT teams to leverage solution that would enable the teams to provide decision makers an intuitive, interactive, self-service environment that enables them to monitor business results, predict outcomes and drive action plans for optimal business performance.
- Understand business requirements in BI context and design data models to transform raw data into meaningful insights.
- Create dashboards and interactive visual reports using Power BI
- Design, develop, test, and deploy Power BI scripts and perform detailed analytics.
- Drive automation and predictive analytics use cases leveraging the Microsoft Power platforms or other related tools.
Competencies, Skills, Knowledge & Abilities:
Analytics Modelling
Data Processing
Business Acumen
Tools and System Proficiency
Communication Proficiency
Project Management
Relationship Management
Degree in Computer Science, IT, Engineering, Business, or any equivalent.
Certification for PBI, SQL, AI, or Digital Automation is a plus but not required
How to Apply ?
Are you an innovator? Here is your chance to make your mark with a global technology leader. Apply now!
Global Privacy Notice
Lexmark is committed to appropriately protecting and managing any personal information you share with us. Click here to view Lexmark's Privacy Notice.
Lexmark Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Lexmark and has not been reviewed or approved by Lexmark.
-
Healthcare Strength — Healthcare offerings include medical, dental, and vision coverage, with an onsite wellness center at the Lexington headquarters providing flu shots and same‑day sick visits. Wellbeing resources such as a health and wellness portal and incentives further reinforce the package.
-
Leave & Time Off Breadth — Time-off policies include unlimited vacation for many U.S. roles (with noted exceptions), plus paid holidays and sick leave. Additional paid volunteer days provide extra flexibility for personal and community commitments.
-
Parental & Family Support — Family supports include generous parental leave, adoption assistance, and an onsite childcare center at the Lexington campus. External recognition for family‑friendly practices underscores the emphasis on caregivers.
Lexmark Insights
Similar Jobs
What We Do
Lexmark creates cloud-enabled imaging and IoT technologies that help customers worldwide quickly realize business outcomes. Through a powerful combination of proven technologies and deep industry expertise, Lexmark accelerates business transformation, turning information into insights, data into decisions, and analytics into action.
