Brand Operations - Go to Market Manager, UGG

Posted 22 Days Ago
Be an Early Applicant
Goleta, CA
In-Office
115K-125K Annually
Senior level
Marketing Tech • Retail • Design
The Role
The Brand Operations - Go to Market Manager will coordinate GTM calendars, develop communication tools, streamline processes, and ensure adherence to deadlines across global teams.
Summary Generated by Built In

At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us. 

Job Title:  Brand Operations - Go to Market Manager, UGG
Reports to: Sr. Director, Brand Planning and Operations
Location:  Goleta, CA

The Role

The Brand Operations - Go to Market Manager, UGG will be responsible for managing and communicating the GTM calendar in partnership with key stakeholders: PD, Product Management, Design, Marketing, Planning, Merchandising, etc., building templates and creating communication tools used by Global and Regional teams each season to drive Global consistency and cross- functional collaboration. This role will help ideate GTM milestones across seasons, develop tools that will guide cross functional collaboration, and ensure adherence for deliverable deadlines. This role will be responsible for leading and managing tool and process improvements for the global teams and identifying new ways of working to continually simplify our tools and processes. In addition, this role is responsible for logistics and planning of key GTM milestones. This role reports into the Senior Director of Brand Planning and Operations.

We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.

Your Impact

The primary functions of this role, include but are not limited to:

  • Ensure all key milestones and deliverables are up to date with each updated seasonal calendar
  • Translate GTM calendar into detailed processes and procedures achieving timely completion necessary for successful execution of GTM activities delivery of commercial samples and production
  • Support in creating clear business processes that enable efficient, simplified ways of working in order to meet critical GTM deadlines
  • Develop, communicate and help clarify ways of working, decision rights, objectives and outcomes of milestone meetings to cross functional global and regional stakeholders
  • Develop a holistic understanding of GTM tools to support milestones and identify and propose opportunities to automate
  • Support the development of standardized tools that enable Product Management, Product Development, Planning, Marketing and Design teams to consistent and clear execution
  • Work closely with Global and Regional cross-functional leadership to identify opportunities to streamline and simplify tools and ways of working
  • Support issue resolution and support in driving alignment among cross functional stakeholders regarding opportunities to improve operational excellence within the organization.
  • Ensure adherence for deliverable deadlines and agreed upon timelines
  • Schedule cross-functional meetings for key milestones
  • Manage planning and operations for key milestones: coordinating logistics, and managing facilities and outside vendor, etc.
  • Track budget and expenses for key milestone meetings
  • Attend cross functional meetings, as required

Who You Are

  • Strong communication skills and ability to navigate and influence challenging conversations with leadership and cross-functional teams
  • Excellent project management and organization skills with impeccable attention to detail
  • Ability to prioritize, multitask and adjust in a dynamic, fast-changing environment while driving results and maintaining a high level of accountability

We’d love to hear from people with

  • 5+ years of business experience working in a Global organization across functions such as Product, Marketing, Creative, Merchandising, Sales, Operations, Finance, Consumer Insights or Consumer Lifecycle Management
  • Experiencing managing GTM calendar and process
  • Understand the inner workings of a Brand and how a season is designed, developed and executed cross functionally across Consumer Insights, Finance, Product, Design, Development, Merchandising, Brand, Marketing in partnership with Global & Regional teams
  • Direct experience with managing multiple projects, timelines and deliverables

What We'll Give You

  • Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
  • Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
  • Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.
  • Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras
  • Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.
  • Health and Wellness - There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
     

$115,000 - $125,000

The salary range posted reflects the minimum and maximum target for new hire salaries for this role in our Goleta, CA location. Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.

Equal Employment Opportunity
Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.

#LI-HM1

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The Company
HQ: Goleta, CA
4,204 Employees

What We Do

Deckers Brands is a global leader in designing, marketing and distributing innovative footwear, apparel and accessories developed for both everyday casual lifestyle use and high performance activities. The Company’s portfolio of brands includes UGG®, Koolaburra®, HOKA ONE ONE®, Teva® and Sanuk®. Deckers Brands products are sold in more than 50 countries and territories through select department and specialty stores, Company-owned and operated retail stores, and select online stores, including Company-owned websites. Deckers Brands has a 40-year history of building niche footwear brands into lifestyle market leaders attracting millions of loyal consumers globally.

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