Brand Marketing Associate

Purpose of Position

CASETiFY is a leading global lifestyle brand known for its customizable tech accessories, and we’re at the forefront of trend forecasting while fostering a platform for creativity and self-expression.

The Brand Marketing Associate is a generalist role that supports the Brand Marketing organization, including Brand Marketing, Public Relations, VIP Gifting, Paid KOL, and Partnerships. This position plays a key role in executing marketing initiatives by managing administrative and operational tasks, ensuring the smooth execution of projects on the U.S. marketing calendar.

The ideal candidate is highly organized, detail-oriented, and proactive, with a strong passion for marketing and brand storytelling. This role is an excellent opportunity for an early-career marketing professional to gain hands-on experience across multiple functions within a fast-paced and dynamic brand marketing team.

Job Description

• Campaign & Event Execution
  • Supports the day-to-day execution of brand campaigns and offline events across core and travel categories, ensuring smooth implementation.
  • Assists in event logistics and coordination, ensuring all brand activations run efficiently and align with strategic objectives.
  • Tracks campaign performance, gathering data and insights to measure success and identify areas for improvement.

• VIP Gifting & PR Support
  • Manages VIP gifting and PR initiatives, ensuring timely and strategic distribution to maximize brand awareness and engagement.
  • Oversees sample and production item orders for photoshoots, social media requests, UGC creators, offline events, VIP gifting, PR initiatives, and PR-related activations.
  • Tracks shipments, ensures smooth execution, and gathers feedback to optimize future efforts.
  • Maintains organized documentation of PR and influencer marketing efforts, including performance tracking, content collection, and reporting.

• Marketing Calendar & Cross-Functional Collaboration
  • Assists with marketing calendar planning and project management, keeping timelines, deliverables, and key milestones on track.
  • Collaborates with cross-functional teams—including Creative, PR, Partnerships, and Social—to support the development and execution of brand assets.
  • Conducts competitive research, staying informed on industry trends and providing insights to inform Brand Marketing, PR, and Gifting strategies.

• Administrative & Operational Support
  • Supports administrative tasks, such as processing invoices, updating marketing calendars, and managing PR and influencer outreach contact lists.
  • Ensures internal marketing processes run efficiently by organizing documentation, coordinating approvals, and assisting with reporting.

Requirement

• 1–2 years of experience in Brand Marketing, Public Relations, Partnerships, or a related field (agency or in-house experience preferred).
• Strong organizational skills and ability to multitask in a fast-paced environment.
• Excellent communication and interpersonal skills for cross-functional collaboration.
• Detail-oriented, proactive, and able to problem-solve independently.
• Familiarity with marketing campaigns, PR, influencer marketing, and event coordination.
• Experience using project management tools (Asana, Monday.com, or similar) and Microsoft Office/Google Suite.
• Passion for brand marketing, social media, and consumer trends.
• Able to commit to 3 days in-person at the Los Angeles office.

Location of Position: 

• Downtown Los Angeles, California (on-site)

Employment Type:

• Full Time

Total Compensation

• Annual Base Salary of USD $$65,000 - $70,000 DOE
• 401(K), Dental, Vision, and Medical Benefits 
• PTO and Paid Holidays

Equal Employment Opportunity Policy

Casetify is an equal opportunity employer and strives to ensure a diverse and inclusive workplace. We are committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or any other characteristic protected by applicable law.

Our commitment to equal opportunity extends to all aspects of employment, including recruitment, hiring, promotion, compensation, benefits, training, and disciplinary actions. We do not discriminate on the basis of any protected status or characteristic.

Casetify promotes a workplace free from discrimination and harassment. We believe that diversity and inclusion enhance our work environment and contribute to the success of our organization.

If you require reasonable accommodation in completing the application process or participating in an interview, please let us know.