Brand Manager

Posted 4 Days Ago
Be an Early Applicant
Philadelphia, PA
In-Office
100K-120K Annually
Senior level
Retail
The Role
The Brand Manager will drive market strategies, improve brand visibility, manage product launches, and collaborate with cross-functional teams for sales growth.
Summary Generated by Built In
Company Description

Comoto Family of Brands is America’s largest and fastest growing omnichannel platform in the powersports aftermarket-products industry; dedicated to advancing the experience of moto enthusiasts across the globe. Comoto’s brands, RevZilla, Cycle Gear, J&P Cycles, and REVER, deliver premium products, dedicated expertise, engaging media, and passionate customer support of the rider community, through best-in-class e-commerce and retail experiences.

Important Information:

  • This is a remote hybrid role that will require 2-3 days per week in our Philadelphia, PA office location
  • The salary range for this role is $100k-$120k annually

 

Job Description

Comoto is looking for a dynamic, enthusiastic Brand Manager ready to champion and scale our portfolio of Exclusive Brands. This is your chance to own the brand narrative—driving market strategy, elevating external visibility, and maximizing internal engagement to drive sales growth and increase market share. You'll act as the crucial brand shepherd, ensuring the market intent and authentic message of every product and category travels seamlessly from initial concept to a powerful customer experience. Cross-functional relationships are key to the success of this position, as the Brand Manager will work with the product team, store teams, as well as the marketing and merchandising teams to translate the strategic vision into direct market impact. 

Our Brand Manager Will:

  • Work with the product and marketing teams to create seasonal Product Strategies

  • Provide market/product analysis and forward-facing customer needs

  • Participate in planning and offer input for seasonal assortment offerings

  • Lead the Limited Edition product releases and activation

  • Calendar Coordination between product team/seasonal releases and creative/shared services

  • Coordination of asset creation with cross-functional teams

  • Coordinate product needs and communications with outside influencers and media

  • Communicate and manage timelines for deliverables 

  • Conduct ongoing analysis for increased company-wide EB inclusion and support

  • Prepare and present seasonal product and marketing programs to teams and executive management

  • Conduct weekly reporting and provide status updates

 

Branding, Events, Promotions:

  • Manage the refresh and maintenance of all EB brand and design guides

  • Participate in external EB Events & Promotions - including attendance, coordination and support

 

Stores:

  • Manage EB product feedback and input from Store Teams

  • Support Store Merchandising and point of sale 

  • Provide input on store fixturing and product presentation

  • Consistent store visits and communication

 

Online:

  • Work with Marketing team to implement EB’s go-to-market branding strategies

  • Monitor and maintain brand presentation consistency

  • Coordinate product team and marketing team collaboration

  • Monitor “pinning” of EB products on online sites

  • Monitor the effectiveness of “enhanced” online PDP pages for EB products

  • Create catalog tasks for new products

  • Coordinate with creative teams in asset creation and new LP to highlight EB campaigns

Qualifications

Our Brand Manager Has:

  • 5 years of experience in a related brand or segment management position 

  • Effective and consistent communication skills, both written and verbal

  • Strong presentation skills

  • Deadline, task and deliverables focused

  • Extremely detail and accuracy oriented

  • Positive and flexible, can-do attitude with outside-the-box thinking

  • Excellent discretion, judgment, tact and diplomacy skills

  • Dynamic analytical, problem-solving and project management skills

  • Experience in the powersports or enthusiast active lifestyle industries

  • Expert knowledge and skill in Microsoft Office (Excel, PPT)

  • Working knowledge of Google Suite tools (Sheets, Docs, Slides, GMeet, etc)

  • Working knowledge of Slack

  • Working knowledge of the Adobe Creative Suite is a plus

  • Strongly Preferred: A current motorcycle license and is an active rider

Additional Information

All your information will be kept confidential according to EEO guidelines.

Top Skills

Adobe Creative Suite
Google Suite
MS Office
Slack
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The Company
HQ: Philadelphia, PA
220 Employees

What We Do

Comoto Holdings is America’s largest and fastest growing omni-channel platform in the powersports aftermarket-products industry; dedicated to advancing the experience of moto enthusiasts across the globe. Comoto’s brands, RevZilla, Cycle Gear, and J&P Cycles, deliver premium products, dedicated expertise, engaging media, and passionate customer support of the rider community, through best-in-class ecommerce and retail experiences.

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