Description
Sales – Brand Activation Representative
Job Summary
The Brand Activation Manager is responsible for driving sales and brand visibility across all company products by developing and executing promotional strategies, fostering customer relationships, and ensuring effective representation at events and in retail environments.
Essential Duties and Responsibilities
- Ensures customer satisfaction by understanding their needs, keeping customer priorities in mind, and implementing solutions that increase sales across all product lines.
- Develops and maintains effective rapport with all assigned customers and coworkers, fostering open communication and trust.
- Continuously increases product knowledge to become an expert resource for customers and sales staff, covering all products carried by the company.
- Works closely with other sales staff to support sales and delivery, ensuring appropriate representation of all brands and packages.
- Monitors stock levels and freshness of products at each account to minimize out-of-stocks and ensure rotation or removal to meet company standards.
- Creates and implements promotions for various products that increase sales, coordinating all aspects of community events (festivals, livestock shows, etc.) where the company is represented.
- Delivers and sets up equipment and products necessary for all activities planned at each promotional event.
- Distributes point-of-sale materials to assigned accounts, ensuring every account has an ample supply for each relevant brand at all times.
- Assists sales staff with new product launches by implementing high-impact promotions to boost product sales.
- Maintains call schedules, account activity, and other reports as required, ensuring compliance with company guidelines and regulations.
Work Authorization
Must be authorized to work in the USA for any employer.
L&F Distributors provides equal employment opportunities to applicants and employees without regard of race, color, religion, sex sexual orientation, gender identity, national origin, protected veteran status, or disability.
Requirements
Job Requirements
- A qualified Brand Activation Manager must have at least 6 months of related experience
- Must possess the desire to interact with the general public at promotional events and be respectful to event attendees
- Must possess basic computer skills
- Must be able to communicate clearly and respectfully with sales staff and customers
- Must be a team player
Skills Required
- At least 6 months of related experience
- Desire to interact with the general public at promotional events and be respectful to attendees
- Basic computer skills
- Ability to communicate clearly and respectfully with sales staff and customers
- Must be a team player
What We Do
L&F Distributors is a family-owned and operated wholesaler founded in 1978 and headquartered in McAllen, Texas. The company distributes a premium portfolio of beer, wine, spirits, and non-alcoholic beverages, including products like Red Bull and dairy. With eight warehouses across Texas and Southern New Mexico, they provide extensive beverage distribution services, serving as a premier distributor along the Texas and Mexican border.
