The Role
Drive sales of fresh produce to retail and wholesale customers by building relationships, identifying new leads, negotiating terms, preparing quotes, processing orders accurately, and maintaining product knowledge and attractive merchandising. Provide excellent customer service, track sales performance, and ensure adherence to safety and sanitation standards.
Summary Generated by Built In
P&A Produce is a leading wholesale distributor of fresh fruits and vegetables, committed to providing exceptional quality and service to our customers. We're seeking a results-oriented bilingual Sales Associate to join our dynamic team. You'll build strong relationships with existing customers, identify new business opportunities, and drive sales growth through your infectious enthusiasm and persuasive communication skills. If you have a passion for the produce industry and a knack for exceeding goals, we want to hear from you!
Responsibilities
Sales Generation
Actively promote and sell our wide range of fresh fruits and vegetables to both retail and wholesale customers by executing on sales strategies.
Identify new customers through market research, networking, and attending industry events
Negotiate prices and terms with customers, considering factors such as order volume, market conditions, and existing contracts.
Prepare and present quotes to potential customers, outlining pricing and product specifications.
Contribute to sales reports and data analysis to track sales performance and identify any sales trends.
Customer Engagement
Interact with customers in a friendly and knowledgeable manner, assisting them in making informed choices about our produce offerings.
Cultivate and maintain strong relationships with existing customers while actively seeking opportunities to expand our customer base.
Have the ability to answer customer questions confidently and accurately about various aspects of the products, such as taste profiles, cooking methods, and pairing suggestions
Collect customer feedback to identify areas for improvement and enhance the overall customer experience.
Order Processing
Receive and process customer orders, ensuring accuracy and timeliness in delivery.
Accurately enter customer order details into the company's order management system, including product names, quantities, prices, delivery addresses, and any special instructions.
Maintain clear and organized records of all orders for future reference and tracking purposes
Product Knowledge
Possess a deep understanding of various fruits and vegetables, including their characteristics, seasonality, nutritional value, storage and handling requirements, in order to provide accurate product information to customers. Stay updated on current trends and innovations in the produce industry, including new varieties and food safety regulations.
Visual Merchandising
Assist in maintaining an attractive and organized display of products to enhance the shopping experience.
Maintain a clean and safe work environment by adhering to all safety protocols and sanitation guidelines. Qualifications
Fluent in English and any one of the following: Spanish or Korean or Arabic or Mandarin or Creole language
Minimum of 3 years of proven experience in a sales role, preferably within the produce industry.
Excellent communication and interpersonal skills, with the ability to build rapport and foster positive relationships with customers.
Excellent customer service orientation, with a genuine passion for exceeding expectations.
Strong organizational and time management skills, able to prioritize tasks and meet deadlines efficiently.
Proficient in Microsoft Office Suite and basic understanding of inventory management software preferred.
Ability to work independently and as part of a team in a fast-paced environment.
Benefits
Salary + Commission/Bonus
Medical Insurance Available
10 days Paid Time Off
Location: Brooklyn Terminal Market, 17 S Market St, Brooklyn, NY 11236
Responsibilities
Sales Generation
Actively promote and sell our wide range of fresh fruits and vegetables to both retail and wholesale customers by executing on sales strategies.
Identify new customers through market research, networking, and attending industry events
Negotiate prices and terms with customers, considering factors such as order volume, market conditions, and existing contracts.
Prepare and present quotes to potential customers, outlining pricing and product specifications.
Contribute to sales reports and data analysis to track sales performance and identify any sales trends.
Customer Engagement
Interact with customers in a friendly and knowledgeable manner, assisting them in making informed choices about our produce offerings.
Cultivate and maintain strong relationships with existing customers while actively seeking opportunities to expand our customer base.
Have the ability to answer customer questions confidently and accurately about various aspects of the products, such as taste profiles, cooking methods, and pairing suggestions
Collect customer feedback to identify areas for improvement and enhance the overall customer experience.
Order Processing
Receive and process customer orders, ensuring accuracy and timeliness in delivery.
Accurately enter customer order details into the company's order management system, including product names, quantities, prices, delivery addresses, and any special instructions.
Maintain clear and organized records of all orders for future reference and tracking purposes
Product Knowledge
Possess a deep understanding of various fruits and vegetables, including their characteristics, seasonality, nutritional value, storage and handling requirements, in order to provide accurate product information to customers. Stay updated on current trends and innovations in the produce industry, including new varieties and food safety regulations.
Visual Merchandising
Assist in maintaining an attractive and organized display of products to enhance the shopping experience.
Maintain a clean and safe work environment by adhering to all safety protocols and sanitation guidelines. Qualifications
Fluent in English and any one of the following: Spanish or Korean or Arabic or Mandarin or Creole language
Minimum of 3 years of proven experience in a sales role, preferably within the produce industry.
Excellent communication and interpersonal skills, with the ability to build rapport and foster positive relationships with customers.
Excellent customer service orientation, with a genuine passion for exceeding expectations.
Strong organizational and time management skills, able to prioritize tasks and meet deadlines efficiently.
Proficient in Microsoft Office Suite and basic understanding of inventory management software preferred.
Ability to work independently and as part of a team in a fast-paced environment.
Benefits
Salary + Commission/Bonus
Medical Insurance Available
10 days Paid Time Off
Location: Brooklyn Terminal Market, 17 S Market St, Brooklyn, NY 11236
Skills Required
- Fluent in English and one of: Spanish, Korean, Arabic, Mandarin, or Creole
- Minimum of 3 years proven experience in a sales role
- Experience in the produce industry
- Excellent communication and interpersonal skills
- Strong customer service orientation and passion for exceeding expectations
- Strong organizational and time management skills
- Proficient in Microsoft Office Suite
- Basic understanding of inventory management software
- Ability to work independently and as part of a team in a fast-paced environment
- Deep product knowledge of fruits and vegetables including seasonality, storage, and handling
- Accurate order entry and experience using an order management system
- Maintain clean, safe work environment and follow sanitation guidelines; assist with visual merchandising
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The Company
What We Do
P&A Produce is a Brooklyn-based, family-owned wholesale produce distributor specializing in high-quality fruits and vegetables. They focus on Latin American, Caribbean, and ethnic specialty items, serving the diverse communities of Brooklyn, Queens, and Long Island. With over 30 years of experience, they are dedicated to delivering fresh produce and ethnic specialty items across New York City and beyond.
