Bilingual (Spanish & English) Digital Marketing Specialist (Paid Media | US & LATAM)
Bilingual Digital Marketing Specialist (Paid Media | US & LATAM)
Help companies grow across borders through data-driven digital marketing.
Ayuda a empresas a crecer en mercados internacionales mediante marketing digital basado en resultados.
We’re looking for a bilingual digital marketer who can execute high-performing PPC campaigns, conduct market-readiness audits, and other digital marketing initiatives to help clients expand into the U.S. and LATAM markets.
The Role
This isn’t just a campaign execution role. You’ll be the person clients rely on to drive real growth through PPC and digital marketing, especially as they expand between the U.S. and LATAM markets.
That means you’re not just launching campaigns. You’re understanding what success looks like, connecting the dots, and making sure the work we do actually moves the needle. You’ll be part execution specialist, part problem-solver, and part strategic partner.
You’ll also work across English- and Spanish-speaking markets. Clear, confident communication in both languages is essential.
What You’ll Own
Validate market opportunities
- Analyze search demand, keyword trends, and audience behavior to assess market potential
- Identify how buyers research, compare, and engage within the client’s industry
- Deliver a data-backed audit outlining opportunities, risks, and recommended entry strategies
Drive performance
- Build, manage, and optimize PPC campaigns across search, display, and social
- Continuously improve performance based on data, not guesswork
- Test, iterate, and find what actually works
Turn data into action
- Analyze campaign performance and identify what’s working (and what’s not)
- Make clear, confident recommendations to improve results
- Keep a close eye on KPIs like leads, revenue, and ROAS
Work directly with clients
- Communicate performance, insights, and next steps clearly
- Help clients understand why things are happening — not just what’s happening
- Build trust by being reliable, proactive, and thoughtful
Contribute to strategy
- Proactively bring ideas to the table. You don’t wait to be asked
- Support campaign planning and help shape direction when needed
- Think beyond individual campaigns to overall growth
What Success Looks Like
- Campaigns improve consistently
- Clients trust your recommendations and rely on your insight
- You spot opportunities before they become problems
- You’re not just executing - you’re helping drive decisions
Who You Are
You’ve spent a few years in PPC and know how to get things done, but you’re also ready to take more ownership.
- 3–4 years of hands-on experience executing and optimizing PPC campaigns (Google Ads required)
- Fluent in Spanish and English (written and verbal)
- Comfortable working directly with clients and explaining performance clearly
- Strong analytical mindset
- Able to manage multiple campaigns and priorities without things slipping
- Detail-oriented and accountable
You don’t need to know everything. But you should be:
- Highly accountable: you take ownership of your work
- Driven: you take initiative, push things forward, and don’t wait to be told what to do
- Adaptable: you stay ahead in a fast-changing space
- Detail-oriented: without losing sight of the bigger picture
- Curious: you want to understand the why behind performance
It’s a Plus If You…
- Have experience with international or multilingual campaigns
- Have worked with LATAM markets
- Understand basic SEO concepts
- Have agency experience
About DOM
Since 2006, Direct Online Marketing has helped businesses grow through data-driven digital marketing. We emphasize a disciplined, transparent approach, and we won’t be outcommunicated.
We’re a mid-sized agency where you can actually move the needle. You’ll work with a team that’s collaborative, accountable, and serious about doing great work (while still being people you enjoy working with).
We also take our “No Jerks” policy seriously.
How We Work
Flexible, hybrid schedule
- Work remotely 4 days per week, with in-office collaboration on Thursdays (10am–3pm)
- We operate on a standard 40-hour week, with flexibility in your schedule as long as you’re online during core hours
- From time to time, you may be required to adjust your schedule to support client needs, key initiatives, or campaign priorities. Additionally, allow for flexibility to adjust your schedule to collaborate across U.S. and LATAM time zones
Compensation & financial benefits
- Competitive salary + annual performance-based increases
- 401(k)
Health & wellness
- Medical, dental, and vision coverage
- Short-term disability
Time off & balance
- PTO + Paid holidays + floating holiday
- Annual volunteer day
- Parental leave
Growth & development
- Ongoing training and development
- Clear structure and alignment through EOS (Entrepreneurial Operating System)
Team & culture
- “No Jerks” policy
- Regular team events and collaboration
Ready to Apply?
If you’re excited to do meaningful work, grow your skills, and help clients expand across borders, we’d love to hear from you.
Direct Online Marketing is an Equal Opportunity Employer (EOE).
Skills Required
- 3-4 years of hands-on experience executing and optimizing PPC campaigns
- Fluent in Spanish and English (written and verbal)
- Comfortable working directly with clients
- Strong analytical mindset
- Able to manage multiple campaigns and priorities
What We Do
Direct Online Marketing (DOM) is a top 200 Premier Google Partner digital marketing agency founded in 2006. From our offices in Pittsburgh, PA and Wheeling, WV, we’ve helped clients from every populated continent sell into 150+ countries. By partnering with DOM, you gain a trusted digital advisor with certified expertise and proven results. We offer a disciplined approach, straightforward communications, complete transparency, and a culture of excellence. We’re an online marketing agency in the business of delivering results, which we’ve been doing since 2006. By partnering with us, you gain an online marketing firm that serves as a trusted digital advisor with certified expertise. We've built a digital marketing company that takes pride in the level of service we provide, and our clients agree. There’s a good reason why 85% of our clients stick with us long-term even though they never have to make a long-term commitment. Our experience covers virtually every industry, and our experts function seamlessly as a branch of your marketing department. We cater our check-ins and data reports to a schedule that you decide works best. Some folks like weekly updates about their ad campaigns, while we might meet twice a month for SEO. When you work together with us, it's our goal to exceed your needs. Everything we do is data-driven and aimed squarely at the targets you decide -- with our help, of course. Based on years of experience and careful attention to what makes us the most successful for our clients, The DOM Difference is a collection of our proprietary best practices to developing digital marketing solutions proven to get the best results. These best practices include a disciplined approach to developing tailored solutions, honest straightforward communications, complete transparency, and a culture centered around excellence. They don’t stick with us because they have to. There's plenty of other Premier Google Partners. They stick with us because they want to. Wouldn’t you like to find a career from a selection of online marketing jobs at one of the best places to work in Pittsburgh, PA? Then you’ve come to the right place. DOM isn’t trying to sell anyone an unrealistic dream job. We provide a working environment that’s productive, comfortable, and hopefully, inspiring. This is why our perfect fit is someone who wants to grow with us. We are always looking for team members who are driven to achieve.
Why Work With Us
If you ask any of DOM’s team members what they love most about their working experience, they will likely mention the ‘no jerks policy.’ The policy’s message serves as more than just a handbook guide point. Instead, it helps our team members realize that each of their ideas and thoughts are valuable.
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